Skip to content

Second Skin Tattoo

Maybe

Buyers convert on 13.5% of searches. But the average product has 3,483 reviews to catch up to, so Second Skin Tattoo is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 48
Market size
$1.4M/yr692K searches / yr
90-day growth
+14.4%search demand this quarter
Competition
65%top-5 click share · 14 brands · 19 sellers

Flapen Score

Second Skin Tattoo against its category

The dotted line is the Beauty & Personal Care average. Past it, Second Skin Tattoo is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Second Skin Tattoo market on Amazon at a glance

Shoppers on Amazon United States searched for Second Skin Tattoo 692K times last year and spent an estimated $1.4M. The top 5 brands take 74% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 13.5% of those searches ended in a purchase.

Shoppers searched for this 692K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
692K
Growth, 90 days vs prior 90
+14.4%
Conversion, latest week
13.5%
Market size, estimated
$1.4Ma year
Peak month
June2.2× the quietest month
Top search term
second skin tattoo cover336K searches a year

02 · Price

A sale here is worth $14.43.

Listings sell for $14.43 on average, from $5.99 to $39.03. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $14.43 that is $87K to $115K a year per listing.

Average price
$14.43under the $15 to $100 sweet spot
Price range
$5.99–$39.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
6,000–8,000
Revenue per listing a year
$87K–$115K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #52 within Piercing & Tattoo Supplies. It carries 3,483 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#52in Piercing & Tattoo Supplies
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
3,483per listing
Listings tracked
16

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Second Skin Tattoo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

19

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

23%

  • Brand 124%
  • Brand 220%
  • Brand 318%
  • Brand 47%
  • Brand 54%
  • Brand 64%

Demand

Second Skin Tattoo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.2×

Search terms

Top Second Skin Tattoo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • second skin tattoo cover336K/yr
  • tattoo second skin55K/yr
  • tattoo bandage50K/yr
  • tattoo aftercare bandage48K/yr
  • second skin tattoo23K/yr
  • 2nd skin tattoo protection26K/yr
  • tattoo wraps for healing30K/yr
  • tattoo skin wrap16K/yr
  • new skin tattoo cover11K/yr
  • tattoo film14K/yr

Reviews and returns

What reviews say buyers love and hate about Second Skin Tattoo

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Adhesion/Stickiness”
1.5%of orders come back
“Poor adhesion”
A buyer, on “Adhesion/Stickiness”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Second Skin Tattoo questions

Answered from the same tracked data.