Second Skin
MaybeBuyers convert on 12.5% of searches. But the average product has 3,898 reviews to catch up to, so Second Skin is a Maybe.
- Flapen Score
- 64 / 100Top 3% of 10,978 Beauty & Personal Care niches · +16 vs the category median of 4864
- Market size
- $561K/yr279K searches / yr
- 90-day growth
- +22.5%search demand this quarter
- Competition
- 56%top-5 click share · 18 brands · 61 sellers
Flapen Score
Second Skin against its category
The dotted line is the Beauty & Personal Care average. Past it, Second Skin is stronger. Inside it, weaker.
Market
The Second Skin market on Amazon at a glance
Second Skin is a $561K a year market on Amazon United States, with 279K searches a year. The top 5 brands take 70% of clicks. Demand peaks in Feb. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
Demand comes close.
Shoppers search 279K times a year and 12.5% buy. Search demand moved +22.5% in 90 days, so the market is growing into its $561K a year.
- Search volume
- 279K
- Search growth, 90 days
- +22.5%
- Conversion
- 12.5%
- Market size
- $561K
02 · Money
The money is there.
Shoppers bought 30K to 40K units at $16.12 on average, 1,500 to 2,000 per product. Units times price is $484K to $645K a year.
- Units sold
- 30K–40K
- Units per product
- 1,500–2,000
- Average price
- $16.12
- Units × price
- $484K–$645K
03 · Shelf
Brands here are settling in.
The average listing ranks #301. 100% of listings ship Prime. 80% of the shelf is sponsored, so budget for ads. The average listing is out of stock 1.1% of the time. The average brand has sold here for 44 months.
- Average BSR
- #301
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 1.1%
- Average brand age
- 44 months
Products
Top Second Skin products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Emalla 3 Rolls Second Skin Tattoo Cover Waterproof Tattoo Aftercare Bandage Breathable Tattoo Cover Up Patch Tape Tattoo Film 2 4 6 x 2.2 Yard Tattoo Supplies for Healing Wrap Swimming Shower
- Price
- $10.22
- Rating
- 4.5/5
- Reviews
- 348
- Age
- 11mo ago
Flatoedu Tattoo Aftercare Bandage Roll 6 x 2 Yard - Waterproof Transparent Film for Tattoo Initial Healing and Skin Repair Adhesive Supply Wrap
- Price
- $9.02
- Rating
- 4.3/5
- Reviews
- 8,999
- Age
- 5y ago
2nd Skin Dressing 1 Squares (200 Count) - Blister Pads for Feet & Body - Cool Gel Relief Patches - 95% Water Formula - Non-Stick Chafing Protection - Portable First Aid for Athletes & Hikers
- Price
- $32.75
- Rating
- 4.6/5
- Reviews
- 2,479
- Age
- 20y ago
Saniderm Original Tattoo Aftercare Bandage (Personal Roll 10.2 in x 2 yd)
- Price
- $30.62
- Rating
- 4.6/5
- Reviews
- 17,469
- Age
- 9y ago
2Toms Skin-on-Skin Soothing Hydrogel Squares for Skin Irritations 200
- Price
- $28.89
- Rating
- 4.6/5
- Reviews
- 1,290
- Age
- 18y ago
Trending
90-day click momentum
10 x Second Skin Tattoo Cover Patches 5.91 x 3.94 Tattoo Bandage Film Clear Protective Waterproof Wrap for New Tattoos Adhesive Aftercare Cover with Matte Surface
- Price
- $8.76
- Rating
- 4.3/5
- Reviews
- 55
- Age
- 3mo ago
Tommy John Mens Trunk 4 Underwear Second Skin Boxers with Supportive Contour Pouch Soft Naturally Breathable Stretch Fabric Boxers for Men Turbulence Grey - 3 Pack Medium
- Price
- $77.27
- Rating
- 4.5/5
- Reviews
- 152
- Age
- 7y ago
Tattoo Aftercare Bandage Autdor 2 Rolls 6x 2 Yard Second Skin Tattoo Cover Up Patch Waterproof Tattoo Bandages Breathable Tattoo Cover Up Tape Transparent Tattoo Wrap for Tattoo Cover Protection Film
- Price
- $8.22
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Emalla 3 Rolls Second Skin Tattoo Cover Waterproof Tattoo Aftercare Bandage Breathable Tattoo Cover Up Patch Tape Tattoo Film 2 4 6 x 2.2 Yard Tattoo Supplies for Healing Wrap Swimming Shower
- Price
- $10.22
- Rating
- 4.5/5
- Reviews
- 348
- Age
- 11mo ago
Saniderm Tattoo Aftercare Bandage 3 Sheets (Medium Pack 6 in x 8 in) Convenient Faster Tattoo Healing and Protection Sterile Waterproof and Latex-Free
- Price
- $16.27
- Rating
- 4.5/5
- Reviews
- 7,347
- Age
- 10y ago
Newest
by launch date10 x Second Skin Tattoo Cover Patches 5.91 x 3.94 Tattoo Bandage Film Clear Protective Waterproof Wrap for New Tattoos Adhesive Aftercare Cover with Matte Surface
- Price
- $8.76
- Rating
- 4.3/5
- Reviews
- 55
- Age
- 3mo ago
Emalla 3 Rolls Second Skin Tattoo Cover Waterproof Tattoo Aftercare Bandage Breathable Tattoo Cover Up Patch Tape Tattoo Film 2 4 6 x 2.2 Yard Tattoo Supplies for Healing Wrap Swimming Shower
- Price
- $10.22
- Rating
- 4.5/5
- Reviews
- 348
- Age
- 11mo ago
Tattoo Aftercare Bandage Autdor 2 Rolls 6x 2 Yard Second Skin Tattoo Cover Up Patch Waterproof Tattoo Bandages Breathable Tattoo Cover Up Tape Transparent Tattoo Wrap for Tattoo Cover Protection Film
- Price
- $8.22
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Hustle Butter Second Skin Tattoo Wrap - 9.8 Inches x 2.2 Yards - Transparent Adhesive Roll - Easy Removal Mess-Free Body Art Wrap - Breathable & Latex-Free - for Medium Tattoo Aftercare
- Price
- $14.54
- Rating
- 3.7/5
- Reviews
- 716
- Age
- 1y ago
Hexagels Plus Aloe Vera - Advanced Healing Hydrogel Pads for Blister Prevention & Soothing Burn Care - Foot Heel Toe & Ankle Protection Pack of 50 1-Inch Patches by Medagel Paraben Free Formula
- Price
- $15.03
- Rating
- 4.6/5
- Reviews
- 165
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
61
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
56%
Top 20: 95%
Open market
26%
- Spenco22%
- Emalla17%
- Flatoedu15%
- Saniderm10%
- 2Toms6%
- Hion4%
Demand
Second Skin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 2.0×
Reviews and returns
What reviews say buyers love and hate about Second Skin
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Poor adhesion
The adhesive is horrible
Does not stick
Skin Irritation
skin irritation
Allergic reaction
residue heavy
Leave residue
Sticky residue
can damage the skin tissue
This definitely left like a burn mark on my skin
It burns the skin
Its hard to place
Difficult to use
Hard to get off
Love
Overall they work really well
Amazing quality
excellent prodcut
so handy to have
Easy to use
easy to remove
effective
Worked well
works as it should
As described
Came as pictured
Does what it says
Super sticky
it sticks
Good adhesion
Return
1.1% Return rate 32% Fixable by listing
Poor adhesion
The adhesive is horrible
Does not stick
Not effective at all
Did not work for me
Needs a little work
False advertising
Not what it looks like
Not what the description says
NOT WORTH IT
Waste of money
Just expensive in my opinion
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Second Skin questions
Answered from the same tracked data.