Sea Breeze
MaybeAn estimated 0.2% of orders come back. But the top 5 brands take 100% of clicks, so Sea Breeze is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $1.0M/yr581K searches / yr
- 90-day growth
- +12.2%search demand this quarter
- Competition
- 63%top-5 click share · 5 brands · 146 sellers
Flapen Score
Sea Breeze against its category
The dotted line is the Beauty & Personal Care average. Past it, Sea Breeze is stronger. Inside it, weaker.
Market
The Sea Breeze market on Amazon at a glance
Shoppers on Amazon United States searched for Sea Breeze 581K times last year and spent an estimated $1.0M. All 5 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 12.1% of those searches ended in a purchase.
Shoppers searched for this 581K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 581K
- Growth, 90 days vs prior 90
- +12.2%
- Conversion, latest week
- 12.1%
- Market size, estimated
- $1.0Ma year
- Peak month
- June1.9× the quietest month
- Top search term
- sea breeze astringent80K searches a year
02 · Price
A sale here is worth $14.25.
Listings sell for $14.25 on average, from $5.65 to $30.77. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $14.25 that is $43K to $57K a year per listing.
- Average price
- $14.25under the $15 to $100 sweet spot
- Price range
- $5.65–$30.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $43K–$57K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #321 within Toners & Astringents. It carries 2,279 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 2.3%
- Average rank
- #321in Toners & Astringents
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 2,279per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Sea Breeze products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sea Breeze Fresh-Clean Astringent Sensitive Skin 10 fl oz (295 ml)
- Price
- $9.02
- Rating
- 4.8/5
- Reviews
- 2,860
- Age
- 13y ago

Seabreeze Astringent For Skin Scalp and Nails yellow 32 Fl Oz
- Price
- $16.52
- Rating
- 4.8/5
- Reviews
- 2,296
- Age
- 16y ago

Sea Breeze Astringent Original Formula Classic Clean 10 oz by Seabreeze
- Price
- $9.19
- Rating
- 4.8/5
- Reviews
- 817
- Age
- 9y ago

Clean & Clear Essentials Dual Action Facial Moisturizer with Salicylic Acid Acne Medication to Treat Acne and Prevent Pimples Oil Free Face Moisturizer Cream for Acne-Prone Skin 4 oz
- Price
- $6.42
- Rating
- 4.6/5
- Reviews
- 3,580
- Age
- 27y ago

Amazon Basics Original Clean Astringent Skin Cleanser Fresh Scent Paraben-Free 10 Fl Oz (Previously Solimo)
- Price
- $6.20
- Rating
- 4.6/5
- Reviews
- 7,182
- Age
- 6y ago
Trending
estimated 90-day click momentum
Seabreeze Deep Cleaning Facial Astringent for Sensitive Skin 10 Fluid Ounce (Pack of 3) (SE03052WM)
- Price
- $20.15
- Rating
- 4.8/5
- Reviews
- 1,334
- Age
- 9y ago

Sea Breeze Fresh-Clean Astringent Sensitive Skin 10 fl oz (295 ml)
- Price
- $9.02
- Rating
- 4.8/5
- Reviews
- 2,860
- Age
- 13y ago

Sea Breeze Astringent Original - Facial Cleanser with Camphor and Natural Oils for Deep Pore Cleansing - Face Cleanser for Fresh Clear Skin - 4 pc
- Price
- $20.23
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 9mo ago

Clean & Clear Essentials Dual Action Facial Moisturizer with Salicylic Acid Acne Medication to Treat Acne and Prevent Pimples Oil Free Face Moisturizer Cream for Acne-Prone Skin 4 oz
- Price
- $6.42
- Rating
- 4.6/5
- Reviews
- 3,580
- Age
- 27y ago

Sea Breeze Skin-Balancing Toner - Pore Cleanse and Hydrating Toner - Facial Toner with Hyaluronic Acid Niacinamide Witch Hazel - No Alcohol - 10 oz
- Price
- $9.78
- Rating
- 4.6/5
- Reviews
- 309
- Age
- 13y ago
Newest
by launch date
Sea Breeze Astringent Sensitive Skin - Facial Cleanser with Natural Oils for Deep Pore Cleansing and Acne Control - Refreshing Face Cleanser - 4 pc
- Price
- $20.56
- Rating
- 4.8/5
- Reviews
- 267
- Age
- 9mo ago

Sea Breeze Astringent Original - Facial Cleanser with Camphor and Natural Oils for Deep Pore Cleansing - Face Cleanser for Fresh Clear Skin - 4 pc
- Price
- $20.23
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 9mo ago

Amazon Basics Original Clean Astringent Skin Cleanser Fresh Scent Paraben-Free 10 Fl Oz (Previously Solimo)
- Price
- $6.20
- Rating
- 4.6/5
- Reviews
- 7,182
- Age
- 6y ago

Sea Breeze Astringent 10 Ounce Original (295ml) (3 Pack)
- Price
- $20.49
- Rating
- 4.7/5
- Reviews
- 1,143
- Age
- 8y ago

Sea Breeze Astringent Original Formula Classic Clean 10 oz by Seabreeze
- Price
- $9.19
- Rating
- 4.8/5
- Reviews
- 817
- Age
- 9y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
146
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
0%
- Seabreeze67%
- Clean & Clear18%
- Amazon Basics7%
- Sea Breeze4%
- Woman Within3%
- Open — no brand owns it (0%)
Demand
Sea Breeze search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 1.9×
Search terms
Top Sea Breeze search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sea breeze astringent80K/yr
- sea breeze111K/yr
- seabreeze astringent81K/yr
- clean and clear moisturizer83K/yr
- seabreeze38K/yr
- clean and clear astringent31K/yr
- sea breeze sensitive skin12K/yr
- astringent face cleanser8K/yr
- seabreeze for hair and scalp6K/yr
- seabreeze astringent for face13K/yr
Reviews and returns
What reviews say buyers love and hate about Sea Breeze
We read the reviews and the return reasons for every product selling here.
“It had a 100% chemical smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sea Breeze questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









