Sea Breeze
MaybeAn estimated 0.2% of orders come back. But the top 5 brands take 100% of clicks, so Sea Breeze is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $1.0M/yr581K searches / yr
- 90-day growth
- +12.2%search demand this quarter
- Competition
- 63%top-5 click share · 5 brands · 146 sellers
Flapen Score
Sea Breeze against its category
The dotted line is the Beauty & Personal Care average. Past it, Sea Breeze is stronger. Inside it, weaker.
Market
The Sea Breeze market on Amazon at a glance
Shoppers on Amazon United States searched for Sea Breeze 581K times last year and spent an estimated $1.0M. All 5 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 12.1% of those searches ended in a purchase.
Shoppers searched for this 581K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 581K
- Growth, 90 days vs prior 90
- +12.2%
- Conversion, latest week
- 12.1%
- Market size, estimated
- $1.0Ma year
- Peak month
- June1.9× the quietest month
- Top search term
- sea breeze astringent80K searches a year
02 · Price
A sale here is worth $14.25.
Listings sell for $14.25 on average, from $5.65 to $30.77. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $14.25 that is $43K to $57K a year per listing.
- Average price
- $14.25under the $15 to $100 sweet spot
- Price range
- $5.65–$30.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $43K–$57K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #321 within Toners & Astringents. It carries 2,279 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 2.3%
- Average rank
- #321in Toners & Astringents
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 2,279per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Sea Breeze products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
146
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Brand 167%
- Brand 218%
- Brand 37%
- Brand 44%
- Brand 53%
- Open — no brand owns it (0%)
Demand
Sea Breeze search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 1.9×
Search terms
Top Sea Breeze search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sea breeze astringent80K/yr
- sea breeze111K/yr
- seabreeze astringent81K/yr
- clean and clear moisturizer83K/yr
- seabreeze38K/yr
- clean and clear astringent31K/yr
- sea breeze sensitive skin12K/yr
- astringent face cleanser8K/yr
- seabreeze for hair and scalp6K/yr
- seabreeze astringent for face13K/yr
Reviews and returns
What reviews say buyers love and hate about Sea Breeze
We read the reviews and the return reasons for every product selling here.
“It had a 100% chemical smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sea Breeze questions
Answered from the same tracked data.









