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Schick Razors for Men

Maybe

An estimated 0.2% of orders come back. But the top 5 brands take 100% of clicks, so Schick Razors for Men is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$1.6M/yr625K searches / yr
90-day growth
+30.0%search demand this quarter
Competition
57%top-5 click share · 3 brands · 146 sellers

Flapen Score

Schick Razors for Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Schick Razors for Men is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schick Razors for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Schick Razors for Men 625K times last year and spent an estimated $1.6M. All 3 brands take every click. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 17.4% of those searches ended in a purchase.

Shoppers searched for this 625K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.4% of those searches ended in a purchase. Searches in the last 90 days moved +30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months
625K
Growth, 90 days vs prior 90
+30.0%
Conversion, latest week
17.4%
Market size, estimated
$1.6Ma year
Peak month
October2.2× the quietest month
Top search term
intuition razor120K searches a year

02 · Price

A sale here is worth $14.23.

Listings sell for $14.23 on average, from $5.45 to $29.61. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At $14.23 that is $57K to $71K a year per listing.

Average price
$14.23under the $15 to $100 sweet spot
Price range
$5.45–$29.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
4,000–5,000
Revenue per listing a year
$57K–$71K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

30% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Women's. It carries 24,387 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#17in Women's
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
24,387per listing
Listings tracked
23

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Schick Razors for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

146

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

57%

Top 20: 97%

Open market

0%

  • Brand 154%
  • Brand 236%
  • Brand 311%

Demand

Schick Razors for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Schick Razors for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • intuition razor120K/yr
  • schick hydro silk90K/yr
  • schick razors for women65K/yr
  • schick intuition60K/yr
  • schick intuition razor41K/yr
  • intuition razors for women45K/yr
  • hydro silk razor43K/yr
  • intuition39K/yr
  • hydrosilk razors for women17K/yr
  • hydro silk20K/yr

Reviews and returns

What reviews say buyers love and hate about Schick Razors for Men

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Soft Feel”
17%of negative reviews mention “Durability”
0.2%of orders come back
“Comes apart”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Schick Razors for Men questions

Answered from the same tracked data.