Scentbird Perfume Holder

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

+9.9%

Conversion, latest week

2.4%

Market size, estimated

$47Ka year

Top search term

perfume sample organizer25K searches a year

Listings sell for $15.89 on average, from $6.82 to $29.76. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.89 that is $0 to $2K a year per listing.

Average price

$15.89inside the $15 to $100 sweet spot

Price range

$6.82–$29.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #836 within Bags & Cases. It carries 481 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

97%

Out of stock, average day

2.2%

Average rank

#836in Bags & Cases

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

481per listing

Listings tracked

38

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months