Scar Oil
FailThe average product has 42,608 reviews to catch up to, so Scar Oil is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $93K/yr82K searches / yr
- 90-day growth
- +4.8%search demand this quarter
- Competition
- 75%top-5 click share · 9 brands · 86 sellers
Flapen Score
Scar Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Scar Oil is stronger. Inside it, weaker.
Market
The Scar Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Scar Oil 82K times last year and spent an estimated $93K. The top 5 brands take 93% of clicks. Demand peaks in Jul–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- +4.8%
- Conversion, latest week
- 8.3%
- Market size, estimated
- $93Ka year
- Peak month
- July37.4× the quietest month
- Top search term
- scar oil39K searches a year
02 · Price
A sale here is worth $13.72.
Listings sell for $13.72 on average, from $7.49 to $27.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.72 that is $3K to $7K a year per listing.
- Average price
- $13.72under the $15 to $100 sweet spot
- Price range
- $7.49–$27.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #62 within Oils. It carries 42,608 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 4.5%
- Average rank
- #62in Oils
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 42,608per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Scar Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
86
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
5%
- Brand 139%
- Brand 239%
- Brand 310%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (3 brands, 5%)
Demand
Scar Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Dec · busiest ÷ quietest = 37.4×
Search terms
Top Scar Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- scar oil39K/yr
- scar oil for surgical scars15K/yr
- mederma quick dry oil7K/yr
- mederma oil6K/yr
- oil for scars6K/yr
- best scar oil after surgery6K/yr
- mederma scar oil3K/yr
Reviews and returns
What reviews say buyers love and hate about Scar Oil
We read the reviews and the return reasons for every product selling here.
“Awful smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scar Oil questions
Answered from the same tracked data.









