Scalp Treatment

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $911K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-15.9%

Conversion, latest week

4.8%

Market size, estimated

$911Ka year

Peak month

January1.7× the quietest month

Top search term

scalp treatment376K searches a year

Listings sell for $14.04 on average, from $3.91 to $41.07. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $14.04 that is $21K to $28K a year per listing.

Average price

$14.04under the $15 to $100 sweet spot

Price range

$3.91–$41.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

$21K–$28K

Returns

0.7%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #62 within Scalp Treatments. It carries 16,908 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#62in Scalp Treatments

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

16,908per listing

Listings tracked

40

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

65 months