Sandalwood Cologne for Men

Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.

Searches, last 12 months

185K

Growth, 90 days vs prior 90

+0.2%

Conversion, latest week

3.6%

Market size, estimated

$225Ka year

Peak month

December9.2× the quietest month

Top search term

sandalwood cologne for men84K searches a year

Listings sell for $33.91 on average, from $9.61 to $119.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $33.91 that is $3K to $8K a year per listing.

Average price

$33.91inside the $15 to $100 sweet spot

Price range

$9.61–$119.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

0.2%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #183 within Men's. It carries 10,420 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#183in Men's

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

10,420per listing

Listings tracked

25

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

86 months