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Salon Mats for Hair Stylist

Maybe

Products sell for $55.36 on average, inside the sweet spot. But demand is soft, at -11.7% this quarter, so Salon Mats for Hair Stylist is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$357K/yr289K searches / yr
90-day growth
-11.7%search demand this quarter
Competition
39%top-5 click share · 13 brands · 17 sellers

Flapen Score

Salon Mats for Hair Stylist against its category

The dotted line is the Beauty & Personal Care average. Past it, Salon Mats for Hair Stylist is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Salon Mats for Hair Stylist market on Amazon at a glance

Shoppers on Amazon United States searched for Salon Mats for Hair Stylist 289K times last year and spent an estimated $357K. The top 5 brands take 80% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 289K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $357K a year.

Searches, last 12 months
289K
Growth, 90 days vs prior 90
-11.7%
Conversion, latest week
2.2%
Market size, estimated
$357Ka year
Peak month
July1.2× the quietest month
Top search term
salon mats for hair stylist58K searches a year

02 · Price

A sale here is worth $55.36.

Listings sell for $55.36 on average, from $13.11 to $144.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $55.36 that is $6K to $14K a year per listing.

Average price
$55.36inside the $15 to $100 sweet spot
Price range
$13.11–$144.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$6K–$14K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #2,627 within Salon & Spa Equipment. It carries 1,502 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
80%
Out of stock, average day
3.4%
Average rank
#2,627in Salon & Spa Equipment
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,502per listing
Listings tracked
35

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Salon Mats for Hair Stylist products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

13 falling

Sellers

17

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

39%

Top 20: 83%

Open market

12%

  • Brand 126%
  • Brand 218%
  • Brand 314%
  • Brand 411%
  • Brand 511%
  • Brand 69%
  • Open — no brand owns it (7 brands, 12%)

Demand

Salon Mats for Hair Stylist search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Salon Mats for Hair Stylist search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • salon mats for hair stylist58K/yr
  • salon mat42K/yr
  • barber floor mat25K/yr
  • salon chair mat25K/yr
  • barber mats for floor25K/yr
  • barber chair mat19K/yr
  • hair mat11K/yr
  • salon floor mats for hair stylist12K/yr
  • salon floor mats12K/yr
  • salon mats for hair stylist anti fatigue8K/yr

Reviews and returns

What reviews say buyers love and hate about Salon Mats for Hair Stylist

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Thickness”
1.9%of orders come back
“Too thick for me”
A buyer, on “Thickness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Salon Mats for Hair Stylist questions

Answered from the same tracked data.