Salicylic Acid Moisturizer
FailThe top 5 brands take 100% of clicks, so Salicylic Acid Moisturizer is a Fail.
- Flapen Score
- 40 / 100Ranks 8,668 of 10,978 Beauty & Personal Care niches · −8 vs the category median of 4840
- Market size
- $473K/yr442K searches / yr
- 90-day growth
- -13.9%search demand this quarter
- Competition
- 79%top-5 click share · 5 brands · 89 sellers
Flapen Score
Salicylic Acid Moisturizer against its category
The dotted line is the Beauty & Personal Care average. Past it, Salicylic Acid Moisturizer is stronger. Inside it, weaker.
Market
The Salicylic Acid Moisturizer market on Amazon at a glance
Shoppers on Amazon United States searched for Salicylic Acid Moisturizer 442K times last year and spent an estimated $473K. All 5 brands take every click. Demand peaks in Sep. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 9.9% of those searches ended in a purchase.
Shoppers searched for this 442K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $473K a year.
- Searches, last 12 months
- 442K
- Growth, 90 days vs prior 90
- -13.9%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $473Ka year
- Peak month
- September1.9× the quietest month
- Top search term
- clean and clear moisturizer83K searches a year
02 · Price
A sale here is worth $10.78.
Listings sell for $10.78 on average, from $5.65 to $17.00. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At $10.78 that is $43K to $54K a year per listing.
- Average price
- $10.78under the $15 to $100 sweet spot
- Price range
- $5.65–$17.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $43K–$54K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #293 within Face Moisturizers. It carries 5,844 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #293in Face Moisturizers
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 5,844per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Salicylic Acid Moisturizer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
89
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Brand 139%
- Brand 233%
- Brand 324%
- Brand 43%
- Brand 52%
Demand
Salicylic Acid Moisturizer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.9×
Search terms
Top Salicylic Acid Moisturizer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- clean and clear moisturizer83K/yr
- panoxyl moisturizer89K/yr
- salicylic acid moisturizer37K/yr
- cetaphil acne32K/yr
- acne lotion30K/yr
- cetaphil acne moisturizer23K/yr
- cetaphil mattifying acne moisturizer20K/yr
- acne lotion for face17K/yr
- cetaphil gentle clear mattifying acne moisturizer13K/yr
- clean and clear dual action moisturizer15K/yr
Reviews and returns
What reviews say buyers love and hate about Salicylic Acid Moisturizer
We read the reviews and the return reasons for every product selling here.
“No scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Salicylic Acid Moisturizer questions
Answered from the same tracked data.









