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Saffron Serum

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -6.5% this quarter, so Saffron Serum is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$97K/yr78K searches / yr
90-day growth
-6.5%search demand this quarter
Competition
63%top-5 click share · 17 brands · 36 sellers

Flapen Score

Saffron Serum against its category

The dotted line is the Beauty & Personal Care average. Past it, Saffron Serum is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Saffron Serum market on Amazon at a glance

Shoppers on Amazon United States searched for Saffron Serum 78K times last year and spent an estimated $97K. The top 5 brands take 72% of clicks. Demand peaks in Apr–May. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-6.5%
Conversion, latest week
4.2%
Market size, estimated
$97Ka year
Peak month
May2.2× the quietest month
Top search term
saffron oil21K searches a year

02 · Price

A sale here is worth $29.91.

Listings sell for $29.91 on average, from $7.28 to $133.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $29.91 that is $3K to $7K a year per listing.

Average price
$29.91inside the $15 to $100 sweet spot
Price range
$7.28–$133.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #806 within Face Oil. It carries 1,096 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
86%
Out of stock, average day
1.8%
Average rank
#806in Face Oil
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
1,096per listing
Listings tracked
21

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Saffron Serum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

36

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

63%

Top 20: 99%

Open market

24%

  • Brand 138%
  • Brand 214%
  • Brand 311%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Saffron Serum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.2×

Search terms

Top Saffron Serum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • saffron oil21K/yr
  • saffron essential oil17K/yr
  • ranavat saffron serum15K/yr
  • saffron oil for face3K/yr
  • saffron serum6K/yr
  • saffron oil for skin6K/yr
  • ranavat brightening saffron serum2K/yr
  • saffron serum for face3K/yr
  • brightening saffron serum3K/yr

Reviews and returns

What reviews say buyers love and hate about Saffron Serum

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Smell”
29%of negative reviews mention “Smell”
0.4%of orders come back
“Does not smell”
A buyer, on “Smell”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Saffron Serum questions

Answered from the same tracked data.