Rumi Braid

Shoppers searched for this 409K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $332K a year.

Searches, last 12 months

409K

Growth, 90 days vs prior 90

+3.3%

Conversion, latest week

5.2%

Market size, estimated

$332Ka year

Top search term

rumi hair233K searches a year

Listings sell for $15.64 on average, from $8.06 to $33.22. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $15.64 that is $8K to $12K a year per listing.

Average price

$15.64inside the $15 to $100 sweet spot

Price range

$8.06–$33.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

6.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #764 within Hair Extensions. It carries 1,462 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

13.2%

Average rank

#764in Hair Extensions

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,462per listing

Listings tracked

15

14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

5Amazon's first-year sales bar

Average brand age

21 months