Ruby Woo Mac Lipstick

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

169K

Growth, 90 days vs prior 90

-3.8%

Conversion, latest week

4.4%

Market size, estimated

$116Ka year

Peak month

December2.2× the quietest month

Top search term

ruby woo mac lipstick50K searches a year

Listings sell for $15.67 on average, from $1.05 to $27.38. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.67 that is $4K to $8K a year per listing.

Average price

$15.67inside the $15 to $100 sweet spot

Price range

$1.05–$27.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.8%of orders · Amazon United States median 2.1%

44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #284 within Lips. It carries 25,641 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#284in Lips

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

25,641per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

69 months