Is rosemary mint profitable to sell on Amazon United States?

The niche generates $521K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -15.1%. Flapen's verdict: Skip it (48/100).

How competitive is the rosemary mint niche?

3 brands and 45 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in rosemary mint?

Top complaints mined from reviews: Smell, Hair Related, Oily/Greasy. The return rate is 0.8%.

What does it cost to enter the rosemary mint niche?

Listings span $7.13–$63.78; the average listing price is $18.73 (sweet spot $15–$100). The average incumbent carries 7,398 reviews — the moat a new listing must climb.

rosemary mint

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great$18.73

avg listing price — sweet spot $15–$100

Price range

Great$7.13–$63.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Market size

Good$521K

$521K/yr · 311K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad7,398.4

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-15.1%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, rosemary mint is a $521K/yr Amazon United States market (311K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

rosemary mint market data

Units sold / yr: 30K–40K; avg 1,000–1,250/product
Revenue / yr: $562K–$749K; units × avg price
Conversion rate: 8.9%
Avg BSR: #422
Page quality: 0%
Prime: 100%
Sponsored: 60%
Out of stock: 0.0%
Avg brand age: 59 months
Avg seller age: 135 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

Aveda57%
Difeel41%
Mielle Organics2%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 17 weeks — -15.1% search growth over the last 90 days.

Open Trend

Top rosemary mint search terms

aveda rosemary mint shampoo71K/yr +3.6%18.0% conv.
difeel hair oil74K/yr -28.7%3.1% conv.
difeel55K/yr -21.4%1.4% conv.
difeel rosemary and mint32K/yr -19.1%5.5% conv.
rosemary mint16K/yr -7.3%1.0% conv.
aveda rosemary mint13K/yr +2.9%7.1% conv.
aveda rosemary mint shampoo and conditioner11K/yr -7.7%17.9% conv.
aveda clarifying shampoo8K/yr -7.6%9.2% conv.
difeel rosemary and mint shampoo5K/yr -23.5%4.7% conv.
aveda rosemary mint purifying shampoo4K/yr +18.2%12.2% conv.

All search terms

Top rosemary mint products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Aveda$19.194.6★4,765 rev

Aveda$59.694.8★2,258 rev

Difeel Rosemary and Mint Premium Hair Oil with Biotin 7.1 oz. - Natural Rosemary Oil for Hair Growth & Biotin

Difeel$7.844.5★22,741 rev

Aveda Rosemary Mint Purifying Shampoo and Conditioner Set | Clarifying Shampoo and Lightweight Conditioner Set for Normal to Oily Hair | Fine to Medium Hair Types | Includes 2 Full Size Products

Aveda$40.624.5★2,582 rev

Difeel Premium Natural Castor Hair Oil 7.1 Ounce - Castor Oil for Hair Growth

Difeel$7.984.5★22,741 rev

Newest

by launch date

Difeel Fenugreek Premium Hair Oil 7.1 Ounce - Fenugreek Oil for Hair Pre or Post Shampoo Treatment for All Hair Types

Difeel$10.137 rev

5mo ago

Difeel Rosemary and Mint Premium Hair Oil with Biotin 8 oz. - Natural Oil for Hair Growth

Difeel$9.7052 rev

2y ago

Difeel Biotin Premium Hair Oil - Large 12 oz.

Difeel$10.36273 rev

2y ago

Difeel Rosemary and Mint Premium Hair Oil with Biotin 8 oz. - Made with Natural Mint & Rosemary Oil for Hair Growth

Difeel$7.6922,741 rev

3y ago

Difeel Rosemary Mint Strengthening Shampoo with Biotin 33.8 oz. - Made with Natural Rosemary Oil for Hair Growth

Difeel$14.02178 rev

3y ago

What buyers say about rosemary mint

What buyers praise and complain about, mined from review topics.

What buyers love

Smell30%

“Clean scent”

Quality-Overall12%

“Good value, consistency is perfect”

Hair Growth9%

“Helps with hair growth”

Soft Feel7%

“My hair was soft”

Cleansing5%

“Cleans well”

Value For Money4%

“Good Deal”

Suitability Straight Hair4%

“My hair is fine”

Moist/Dry3%

“Moisturizes hair”

Lather2%

“It luxuriously lathers”

Suitability Curly Hair1%

“conditioners that a leave in to my curly hair routine would be a great plus”

What buyers complain about

Smell11%

“The smell is disgusting”

Hair Related9%

“I can barely get a comb or brush through my hair”

Oily/Greasy9%

“Made my hair greasy in a day”

Moist/Dry7%

“Dry”

Allergies6%

“Developed allergy to product”

Value For Money5%

“Total waste of money”

Functionality-Overall4%

“Doesn't work”

Quality-Overall4%

“Garbage”

Ease Of Cleaning3%

“I just feel like I dont get a good clean”

Damage/Burn Hair3%

“Dries out hair”

Top return reasons

Smell16%

Leak-Proof10%

Advertised Vs Actual Product8%

Size-Overall7%

Suitability Short Hair7%