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Rosemary Lotion

Maybe

An estimated 0.5% of orders come back. But the top 5 brands take 96% of clicks, so Rosemary Lotion is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$151K/yr53K searches / yr
90-day growth
+0.0%search demand this quarter
Competition
55%top-5 click share · 8 brands · 59 sellers

Flapen Score

Rosemary Lotion against its category

The dotted line is the Beauty & Personal Care average. Past it, Rosemary Lotion is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rosemary Lotion market on Amazon at a glance

Shoppers on Amazon United States searched for Rosemary Lotion 53K times last year and spent an estimated $151K. The top 5 brands take 96% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+0.0%
Conversion, latest week
9.4%
Market size, estimated
$151Ka year
Top search term
aveda lotion25K searches a year

02 · Price

A sale here is worth $30.13.

Listings sell for $30.13 on average, from $5.77 to $99.21. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $30.13 that is $3K to $8K a year per listing.

Average price
$30.13inside the $15 to $100 sweet spot
Price range
$5.77–$99.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #761 within Foot & Hand Care. It carries 5,983 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#761in Foot & Hand Care
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
5,983per listing
Listings tracked
22

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
83 months

Products

Top Rosemary Lotion products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$12K$18K$24K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

59

Est. top-5 brand share

96%

Top 20: 100%

Est. top-5 click share

55%

Top 20: 98%

Open market

2%

  • Aveda86%
  • C. O. Bigelow3%
  • Hempz3%
  • Difeel2%
  • Handcraft Blends2%
  • Deep Steep2%
  • Open — no brand owns it (2 brands, 2%)

Demand

Rosemary Lotion search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26DecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 2.0× · 7 of 12 months tracked

Search terms

Top Rosemary Lotion search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • aveda lotion25K/yr
  • aveda body lotion9K/yr
  • aveda moisturizer6K/yr
  • rosemary lotion5K/yr
  • rosemary mint lotion4K/yr
  • aveda lotion body4K/yr

Reviews and returns

What reviews say buyers love and hate about Rosemary Lotion

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Moist/Dry”
24%of negative reviews mention “Smell”
0.5%of orders come back
“No smell”
A buyer, on “Smell”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Rosemary Lotion questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data