Rosemary Hair Mask

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

10.0%

Market size, estimated

$100Ka year

Top search term

mielle hair mask27K searches a year

Listings sell for $12.01 on average, from $8.89 to $14.34. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,250 to 1,500 of them. At $12.01 that is $15K to $18K a year per listing.

Average price

$12.01under the $15 to $100 sweet spot

Price range

$8.89–$14.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

1,250–1,500

Revenue per listing a year

$15K–$18K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Hair Masks. It carries 8,766 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#26in Hair Masks

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

8,766per listing

Listings tracked

3

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months