Rose Gold Eyeshadow

Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.

Searches, last 12 months

312K

Growth, 90 days vs prior 90

-14.3%

Conversion, latest week

4.1%

Market size, estimated

$167Ka year

Peak month

November2.3× the quietest month

Top search term

elf eyeshadow stick73K searches a year

Listings sell for $13.07 on average, from $4.40 to $54.24. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $13.07 that is $7K to $10K a year per listing.

Average price

$13.07under the $15 to $100 sweet spot

Price range

$4.40–$54.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

2.9%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #219 within Eyes. It carries 12,728 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

95%

Out of stock, average day

0.9%

Average rank

#219in Eyes

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

12,728per listing

Listings tracked

20

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

62 months