Rose Deodorant
FailThe top 5 brands take 97% of clicks, so Rose Deodorant is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $117K/yr101K searches / yr
- 90-day growth
- +3.1%search demand this quarter
- Competition
- 64%top-5 click share · 7 brands · 720 sellers
Flapen Score
Rose Deodorant against its category
The dotted line is the Beauty & Personal Care average. Past it, Rose Deodorant is stronger. Inside it, weaker.
Market
The Rose Deodorant market on Amazon at a glance
Shoppers on Amazon United States searched for Rose Deodorant 101K times last year and spent an estimated $117K. The top 5 brands take 97% of clicks. Demand peaks in Jul–Sep. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- +3.1%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $117Ka year
- Peak month
- July2.7× the quietest month
- Top search term
- rose deodorant27K searches a year
02 · Price
A sale here is worth $12.51.
Listings sell for $12.51 on average, from $6.25 to $25.86. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $12.51 that is $3K to $6K a year per listing.
- Average price
- $12.51under the $15 to $100 sweet spot
- Price range
- $6.25–$25.86
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #150 within Deodorants & Antiperspirants. It carries 11,889 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #150in Deodorants & Antiperspirants
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 11,889per listing
- Listings tracked
- 22
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Rose Deodorant products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dove Antiperspirant Deodorant Rose Petals 3.8 oz 3 Count - Amazon Vine
- Price
- $22.88
- Rating
- 4.7/5
- Reviews
- 1,879
- Age
- 6y ago

Dove Advanced Care Antiperspirant Deodorant Stick Rose Petals 4 Count for after shave care for underarms 72 hour odor control with all-day sweat protection stick for soft underarms 2.6 oz
- Price
- $25.86
- Rating
- 4.8/5
- Reviews
- 31,332
- Age
- 5y ago

Dove Deodorant Stick Rose Mist for 72 Hour Odor Protection Aluminum Free 2.4 oz
- Price
- $6.88
- Rating
- 4.4/5
- Reviews
- 246
- Age
- 7mo ago

Secret Fresh Antiperspirant Deodorant for Women 72hr Breathable Sweat & Odor Protection Instant Freshness & Gentle PH Balancing Minerals Clear Gel Delicate Rose Scent 3.4 oz
- Price
- $7.90
- Rating
- 4.8/5
- Reviews
- 1,153
- Age
- 9y ago

Dove Advanced Care Antiperspirant Deodorant for Women Clear Finish No White Marks 72 hour sweat and odor protection 2.6 oz
- Price
- $6.25
- Rating
- 4.8/5
- Reviews
- 32,854
- Age
- 9y ago
Trending
estimated 90-day click momentum
Secret Fresh Antiperspirant Deodorant for Women 72hr Breathable Sweat & Odor Protection Instant Freshness & Gentle PH Balancing Minerals Clear Gel Delicate Rose Scent 2.6 oz (Pack of 2)
- Price
- $11.75
- Rating
- 4.8/5
- Reviews
- 13,071
- Age
- 2y ago

Schmidts Aluminum-Free Vegan Deodorant Rose & Vanilla with 24 Hour Odor Protection for Women and Men Natural Ingredients Cruelty-Free 2.65 oz
- Price
- $8.71
- Rating
- 4.2/5
- Reviews
- 24,918
- Age
- 8y ago

Dove Deodorant Stick Rose Mist for 72 Hour Odor Protection Aluminum Free 2.4 oz
- Price
- $6.88
- Rating
- 4.4/5
- Reviews
- 246
- Age
- 7mo ago

Secret Aluminum Free Deodorant for Women Rose 2.4 oz
- Price
- $7.34
- Rating
- 4.6/5
- Reviews
- 503
- Age
- 3y ago

Dove Advanced Care Antiperspirant Deodorant Stick Rose Petals 4 Count for after shave care for underarms 72 hour odor control with all-day sweat protection stick for soft underarms 2.6 oz
- Price
- $25.86
- Rating
- 4.8/5
- Reviews
- 31,332
- Age
- 5y ago
Newest
by launch date
Dove Deodorant Stick Rose Mist for 72 Hour Odor Protection Aluminum Free 2.4 oz
- Price
- $6.88
- Rating
- 4.4/5
- Reviews
- 246
- Age
- 7mo ago

Dove Advanced Care Antiperspirant Deodorant for Women Sakura Blossom & Yuzu 3 pack 72 hour sweat and odor protection 2.6 oz
- Price
- $19.01
- Rating
- 4.6/5
- Reviews
- 139
- Age
- 1y ago

method Deodorant Stick Pure Peace - 24-Hour Odor Protection Aluminum & Baking Soda Free Notes of Peonies Rose Water & Jasmine 2.65 oz
- Price
- $7.88
- Rating
- 4.2/5
- Reviews
- 2,482
- Age
- 2y ago

Secret Fresh Antiperspirant Deodorant for Women 72hr Breathable Sweat & Odor Protection Instant Freshness & Gentle PH Balancing Minerals Clear Gel Delicate Rose Scent 2.6 oz (Pack of 2)
- Price
- $11.75
- Rating
- 4.8/5
- Reviews
- 13,071
- Age
- 2y ago

Secret Fresh Antiperspirant Deodorant for Women 72hr Breathable Sweat & Odor Protection Instant Freshness & Gentle PH Balancing Minerals Invisible Solid Delicate Rose Scent 2.6 oz (Pack of 3)
- Price
- $20.18
- Rating
- 4.7/5
- Reviews
- 2,226
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
720
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 98%
Open market
2%
- Dove66%
- Secret20%
- Schmidt's6%
- Yardley3%
- HUMBLE SIMPLE AND TRUE.2%
- Method2%
- Open — no brand owns it (1 brand, 2%)
Demand
Rose Deodorant search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Sep · busiest ÷ quietest = 2.7×
Search terms
Top Rose Deodorant search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rose deodorant27K/yr
- dove rose petals deodorant16K/yr
- dove rose deodorant7K/yr
- dove deodorant rose7K/yr
- dove deodorant rose petals7K/yr
- rose deodorant for women9K/yr
- secret rose deodorant4K/yr
- dove deodorant spray rose petals4K/yr
- dove deodorant spray rose4K/yr
- dove rose petals deodorant spray5K/yr
Reviews and returns
What reviews say buyers love and hate about Rose Deodorant
We read the reviews and the return reasons for every product selling here.
“Overpowering scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rose Deodorant questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









