Skip to content

Rose Blush

Fail

Prices span $4.79–$15.29, mostly outside the sweet spot, so Rose Blush is a Fail.

Flapen Score
38
38 / 100
Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 48
Market size
$76K/yr219K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
45%top-5 click share · 8 brands · 151 sellers

Flapen Score

Rose Blush against its category

The dotted line is the Beauty & Personal Care average. Past it, Rose Blush is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rose Blush market on Amazon at a glance

Shoppers on Amazon United States searched for Rose Blush 219K times last year and spent an estimated $76K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Aug. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
219K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
4.2%
Market size, estimated
$76Ka year
Peak month
August2.0× the quietest month
Top search term
maybelline blush95K searches a year

02 · Price

A sale here is worth $8.23.

Listings sell for $8.23 on average, from $4.79 to $15.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $8.23 that is $823 to $2K a year per listing.

Average price
$8.23under the $15 to $100 sweet spot
Price range
$4.79–$15.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$823–$2K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Face. It carries 11,196 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
97%
Out of stock, average day
0.0%
Average rank
#56in Face
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
11,196per listing
Listings tracked
35

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
50 months

Products

Top Rose Blush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

151

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

45%

Top 20: 85%

Open market

2%

  • Brand 157%
  • Brand 218%
  • Brand 314%
  • Brand 44%
  • Brand 53%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Rose Blush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug · busiest ÷ quietest = 2.0×

Search terms

Top Rose Blush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • maybelline blush95K/yr
  • maybelline blush for cheeks25K/yr
  • elf halo glow blush19K/yr
  • nyx sweet cheeks blush14K/yr
  • blush maybelline11K/yr
  • nyx liquid blush9K/yr
  • rubor maybelline9K/yr
  • liquid blush set9K/yr
  • colourpop liquid blush5K/yr
  • maybelline liquid blush6K/yr

Reviews and returns

What reviews say buyers love and hate about Rose Blush

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Color”
33%of negative reviews mention “Color”
1.3%of orders come back
“Bad color”
A buyer, on “Color”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Rose Blush questions

Answered from the same tracked data.