rose bath salts
Skip itA small market ($40K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.90avg listing price — sweet spot $15–$100
Price range
Okay$3.98–$25.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,843.29avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-27.2%90-day search growth — must beat 0% to launch
Market size
Bad$40K$40K/yr · 44K searches
According to Flapen's Amazon United States niche tracking, rose bath salts is a $40K/yr Amazon United States market (44K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 37/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
rose bath salts market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $48K–$60K
- units × avg price
- Conversion rate
- 7.6%
- Avg BSR
- #186
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 71%
- Out of stock
- 0.0%
- Avg brand age
- 63 months
- Avg seller age
- 130 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
602
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
7%
- Dr Teal's52%
- Dr.Teal's20%
- AROMATIKA8%
- Dr Teals's7%
- 365 by Whole Foods Market4%
- xiweioo3%
- Open — no brand owns it (3 brands, 7%)
Demand
Weekly Amazon search volume, last 28 weeks — -27.2% search growth over the last 90 days.Top rose bath salts search terms
- rose bath salts9K/yr
- rose epsom salt8K/yr
- dr teals hawaiian bliss6K/yr
- epsom salt rose5K/yr
- dr teal rose epsom salt5K/yr
- dr teal hawaiian bliss5K/yr
- hawaiian bliss epsom salt3K/yr
- dr teals hawaiian bliss epsom salt2K/yr
Top rose bath salts products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dr Teals Epsom Salt Magnesium Soak Limited Edition Hawaiian Bliss 3 lbs
Dr Teal's$6.164.7★2,501 rev

Bundle of Dr Teals Calm & Serenity with Rose Essential Oil (Made with Milk Protein): Pure Epsom Salt Soaking Solution 3 LBS & Foaming Bath 34 FL OZ
Dr.Teal's$21.824.8★527 rev

Dr Teals Epsom Salt Magnesium Soak Restore & Replenish with Pink Himalayan Salt 3 lbs
Dr Teal's$5.864.7★3,668 rev

Dr Teals Hawaiian Bliss Body Wash with Alaea Red Sea Salt Papaya and Hibiscus Magnesium and Essential Oils 24 Fl Oz 2 Pack
Dr Teal's$24.524.7★16 rev

Rose Bath Salts 46 Oz Natural Rosewood Oil & Rose Extract Bath Additive for Spa and Skin Care
AROMATIKA$22.384.6★4,546 rev
Newest
by launch date
Dr Teals Hawaiian Bliss Body Wash with Alaea Red Sea Salt Papaya and Hibiscus Magnesium and Essential Oils 24 Fl Oz 2 Pack
Dr Teal's$24.5216 rev

Dr Teals Epsom Salt Magnesium Soak Gardenia Grace 3 lbs
Dr Teals's$5.87119 rev

Dr Teals Epsom Salt Magnesium Soak Strawberry Serenade with Basil & Orange 3 lbs
Dr Teals's$5.82226 rev

Dr Teals Epsom Salt Magnesium Soak Cozy Fireside 3 lbs
Dr Teal's$5.891,151 rev

SPICE BEAUTY Goat Milk & Rose Magnesium Salt Soak | Epsom & Magnesium Bath Soak for Muscle Relaxation | Skin Soften & Deeply Nourish Skin Hydration & Boosts Elasticity | Salt Soak | 9oz
SPICE BEAUTY$20.6840 rev
Trending
90-day click momentum
Dr Teals Hawaiian Bliss Body Wash with Alaea Red Sea Salt Papaya and Hibiscus Magnesium and Essential Oils 24 Fl Oz 2 Pack
Dr Teal's$24.524.7★

Dr Teals Epsom Salt Magnesium Soak Gardenia Grace 3 lbs
Dr Teals's$5.874.6★

Dr Teals Epsom Salt Magnesium Soak Strawberry Serenade with Basil & Orange 3 lbs
Dr Teals's$5.824.6★

SPICE BEAUTY Goat Milk & Rose Magnesium Salt Soak | Epsom & Magnesium Bath Soak for Muscle Relaxation | Skin Soften & Deeply Nourish Skin Hydration & Boosts Elasticity | Salt Soak | 9oz
SPICE BEAUTY$20.684.1★

SpaLife Effervescent Rose & Lavender Bath Salts for Women Relaxing | All Natural Aromatherapy Dead Sea Salt Bath Soak Duo | Real Flower Petals for Relaxing Mineral Baths | 2-Pack (35.2 oz)
SpaLife$19.334.3★
What buyers say about rose bath salts
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing scent”
“Equal quality to TEALs brand”
“Good deal”
“my skin feels super soft”
“Comfort”
“As advertised”
“Easy to use”
“perfect in a gift”
“Moisturizes skin”
“Works Well”
What buyers complain about
“Gross smell”
“Not worth the price”
“Not as good as you think”
“With salt leaking all over the other items in the delivery box”
“Allergic to it”
“not strong enough for me”
“The package is somewhat small”
“Does not help with burning feet”
“the box has remnants of salt”
“their marketing on this specific product missed the mark”
Top return reasons
Common questions
- Is rose bath salts profitable to sell on Amazon United States?
- The niche generates $40K/yr across 21 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -27.2%. Flapen's verdict: Skip it (37/100).
- How competitive is the rose bath salts niche?
- 9 brands and 602 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in rose bath salts?
- Top complaints mined from reviews: Smell, Value For Money, Quality-Overall. The return rate is 0.2%.
- What does it cost to enter the rose bath salts niche?
- Listings span $3.98–$25.05; the average listing price is $11.90 (sweet spot $15–$100). The average incumbent carries 4,843 reviews — the moat a new listing must climb.