Rolling Stool

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months

2.8M

Growth, 90 days vs prior 90

-7.9%

Conversion, latest week

1.7%

Market size, estimated

$2.2Ma year

Peak month

January2.4× the quietest month

Top search term

rolling stool497K searches a year

Listings sell for $47.62 on average, from $10.15 to $149.98. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At $47.62 that is $12K to $24K a year per listing.

Average price

$47.62inside the $15 to $100 sweet spot

Price range

$10.15–$149.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

250–500

Revenue per listing a year

$12K–$24K

Returns

2.4%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #1,060 within Salon & Spa Equipment. It carries 2,925 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

96%

Out of stock, average day

2.5%

Average rank

#1,060in Salon & Spa Equipment

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

2,925per listing

Listings tracked

113

11 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

8Amazon's first-year sales bar

Average brand age

37 months