Roc Cleansing Pads for Face

Shoppers searched for this 354K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +117.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.

Searches, last 12 months

354K

Growth, 90 days vs prior 90

+117.7%

Conversion, latest week

5.0%

Market size, estimated

$225Ka year

Peak month

July3.4× the quietest month

Top search term

maree glycolic acid exfoliating pads221K searches a year

Listings sell for $12.69 on average, from $8.59 to $22.64. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 4,000 to 5,000 of them. At $12.69 that is $51K to $63K a year per listing.

Average price

$12.69under the $15 to $100 sweet spot

Price range

$8.59–$22.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

4,000–5,000

Revenue per listing a year

$51K–$63K

Returns

0.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Cleansers. It carries 6,609 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#21in Cleansers

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

6,609per listing

Listings tracked

8

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

47 months