Robe Curls Curling Headband

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +29.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

152K

Growth, 90 days vs prior 90

+29.1%

Conversion, latest week

1.7%

Market size, estimated

$40Ka year

Peak month

July3.9× the quietest month

Top search term

heatless curl headband20K searches a year

Listings sell for $15.83 on average, from $7.87 to $33.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.83 that is $2K to $4K a year per listing.

Average price

$15.83inside the $15 to $100 sweet spot

Price range

$7.87–$33.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

3.3%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #124 within Headbands. It carries 5,698 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#124in Headbands

Average rating

4.03 starsAmazon United States average 4.42 stars

Average reviews

5,698per listing

Listings tracked

32

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

35 months