Roach Gel

Shoppers searched for this 970K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months

970K

Growth, 90 days vs prior 90

+22.5%

Conversion, latest week

8.7%

Market size, estimated

$1.8Ma year

Peak month

September3.5× the quietest month

Top search term

combat gel566K searches a year

Listings sell for $21.54 on average, from $8.50 to $49.97. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $21.54 that is $65K to $86K a year per listing.

Average price

$21.54inside the $15 to $100 sweet spot

Price range

$8.50–$49.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$65K–$86K

Returns

0.6%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #100 within Gels. It carries 11,255 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

11.5%

Average rank

#100in Gels

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

11,255per listing

Listings tracked

23

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

57 months