Rice Exfoliator for Face

Shoppers searched for this 534K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $267K a year.

Searches, last 12 months

534K

Growth, 90 days vs prior 90

-13.1%

Conversion, latest week

3.3%

Market size, estimated

$267Ka year

Peak month

August38.7× the quietest month

Top search term

tonymoly279K searches a year

Listings sell for $15.00 on average, from $8.69 to $24.99. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $15.00 that is $4K to $8K a year per listing.

Average price

$15.00inside the $15 to $100 sweet spot

Price range

$8.69–$24.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

1.2%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #328 within Polishes & Scrubs. It carries 2,725 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#328in Polishes & Scrubs

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

2,725per listing

Listings tracked

26

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months