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Revlon 5 in 1 Hair Styler

Fail

The top 5 brands take 98% of clicks, so Revlon 5 in 1 Hair Styler is a Fail.

Flapen Score
27
27 / 100
Ranks 10,806 of 10,978 Beauty & Personal Care niches · −21 vs the category median of 48
Market size
$45K/yr76K searches / yr
90-day growth
-26.2%search demand this quarter
Competition
75%top-5 click share · 6 brands · 51 sellers

Flapen Score

Revlon 5 in 1 Hair Styler against its category

The dotted line is the Beauty & Personal Care average. Past it, Revlon 5 in 1 Hair Styler is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Revlon 5 in 1 Hair Styler market on Amazon at a glance

Shoppers on Amazon United States searched for Revlon 5 in 1 Hair Styler 76K times last year and spent an estimated $45K. The top 5 brands take 98% of clicks. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
-26.2%
Conversion, latest week
1.2%
Market size, estimated
$45Ka year
Top search term
revlon versastyler7K searches a year

02 · Price

A sale here is worth $49.24.

Listings sell for $49.24 on average, from $21.09 to $118.29. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $49.24 that is $0 to $5K a year per listing.

Average price
$49.24inside the $15 to $100 sweet spot
Price range
$21.09–$118.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
6.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Hot-Air Brushes. It carries 38,026 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#29in Hot-Air Brushes
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
38,026per listing
Listings tracked
13

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
31 months

Products

Top Revlon 5 in 1 Hair Styler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

51

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 24%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Revlon 5 in 1 Hair Styler search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Revlon 5 in 1 Hair Styler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • revlon versastyler7K/yr
  • revlon 3 in 1 multi styler5K/yr
  • revlon 5 in 1 hair styler8K/yr
  • multi styler for hair4K/yr
  • 7 in 1 hair styler8K/yr
  • revlon attachments4K/yr
  • revlon multi styler5K/yr
  • revlon brush dryer attachments4K/yr
  • enzo hair dryer9K/yr
  • 8 in 1 hair styler5K/yr

Reviews and returns

What reviews say buyers love and hate about Revlon 5 in 1 Hair Styler

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
6.6%of orders come back
“BREAKS EASILY”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Revlon 5 in 1 Hair Styler questions

Answered from the same tracked data.