Revant Gel Eyeliner Pencil for Mature Skin

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

131K

Growth, 90 days vs prior 90

-9.9%

Conversion, latest week

4.0%

Market size, estimated

$73Ka year

Peak month

February2.2× the quietest month

Top search term

revant eyeliner for mature women gel50K searches a year

Listings sell for $13.99 on average, from $6.50 to $27.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $13.99 that is $3K to $7K a year per listing.

Average price

$13.99under the $15 to $100 sweet spot

Price range

$6.50–$27.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

0.6%of orders · Amazon United States median 2.1%

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #113 within Eyes. It carries 12,301 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

100%

Out of stock, average day

12.6%

Average rank

#113in Eyes

Average rating

3.99 starsAmazon United States average 4.42 stars

Average reviews

12,301per listing

Listings tracked

8

The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

83 months