Is remedy lip balm profitable to sell on Amazon United States?

The niche generates $744K/yr across 4 tracked products. 90-day search growth is -63.8%. Flapen's verdict: Skip it (44/100).

How competitive is the remedy lip balm niche?

4 brands and 13 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in remedy lip balm?

Top complaints mined from reviews: Value For Money, Moist/Dry, Allergies. The return rate is 0.7%.

When does demand for remedy lip balm peak?

Demand peaks in Jan–Feb–Dec; the busiest month runs 11.7× the quietest.

What does it cost to enter the remedy lip balm niche?

Listings span $10.24–$23.87; the average listing price is $16.18 (sweet spot $15–$100). The average incumbent carries 2,151 reviews — the moat a new listing must climb.

remedy lip balm

Skip it

Soft demand (-63.8% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Incredible13.4%

search→purchase rate — share of searches ending in a sale

Avg price

Great$16.18

avg listing price — sweet spot $15–$100

Market size

Good$744K

$744K/yr · 343K searches

Price range

Good$10.24–$23.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,151.25

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-63.8%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, remedy lip balm is a $744K/yr Amazon United States market (343K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 44/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

remedy lip balm market data

Units sold / yr: 20K–25K; avg 4,000–5,000/product
Revenue / yr: $324K–$405K; units × avg price
Conversion rate: 13.4%
Avg BSR: #131
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 54 months
Avg seller age: 130 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Experiment42%
Remedy Science40%
Medline Remedy15%
EADEM3%

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -63.8% search growth over the last 90 days.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 11.7×

Open Trend

Top remedy lip balm search terms

remedy lip balm174K/yr -72.9%11.0% conv.
experiment lip balm47K/yr -27.6%8.8% conv.
remedy lip26K/yr -69.3%11.0% conv.
remedy for dry lips33K/yr -75.7%7.5% conv.
medline remedy lip balm8K/yr -31.3%11.3% conv.
remedy lip balm for very dry lips12K/yr -71.9%12.3% conv.
remedy chapstick7K/yr -67.2%12.5% conv.
remedy dry lips9K/yr -78.5%9.9% conv.
experiment lip2K/yr -4.9%9.3% conv.
softwear smoothing lip treatment3K/yr -43.1%8.3% conv.

All search terms

Top remedy lip balm products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Experiment Softwear Smoothing Lip Treatment Balm - 24hr Hydration with Squalane Glycerin & Pomegranate Sterols - Intensive Moisture & Repair for Extra Dry Flaky Lips - Vegan Lip Balm .34 FL OZ

Experiment$15.314.5★362 rev

Remedy for Dry Lips | All-In-One Lip Treatment | Hydrating and Healing Lip Balm Ointment with Ceramides Peptides and Dimethicone | Repairs Dry Cracked Lips | By Dermatologist Dr. Shah

Remedy Science$15.334.1★529 rev

Medline Remedy Clinical Lip Balm 3 Count Citrus Scent Moisturizing Hydrating Nourish Nutrient Rich Soothing Natural Oils Revitalize Comforting Skin Conditioners 0.15 oz Stick

Medline Remedy$10.244.6★5,078 rev

EADEM Le Chouchou Lip Softening Balm Lip Gloss for Women Overnight Hydrating & Moisturizing Luxury Lip Balm 0.5 oz Butter Mochi

EADEM$23.874.6★2,636 rev

Newest

by launch date

Experiment Softwear Smoothing Lip Treatment Balm - 24hr Hydration with Squalane Glycerin & Pomegranate Sterols - Intensive Moisture & Repair for Extra Dry Flaky Lips - Vegan Lip Balm .34 FL OZ

Experiment$15.31362 rev

1y ago

EADEM Le Chouchou Lip Softening Balm Lip Gloss for Women Overnight Hydrating & Moisturizing Luxury Lip Balm 0.5 oz Butter Mochi

EADEM$23.872,636 rev

1y ago

Remedy for Dry Lips | All-In-One Lip Treatment | Hydrating and Healing Lip Balm Ointment with Ceramides Peptides and Dimethicone | Repairs Dry Cracked Lips | By Dermatologist Dr. Shah

Remedy Science$15.33529 rev

2y ago

Medline Remedy Clinical Lip Balm 3 Count Citrus Scent Moisturizing Hydrating Nourish Nutrient Rich Soothing Natural Oils Revitalize Comforting Skin Conditioners 0.15 oz Stick

Medline Remedy$10.245,078 rev

11y ago

What buyers say about remedy lip balm

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry25%

“Very hydrating”

Soft Feel16%

“Its soft”

Quality-Overall9%

“Great lip balm product”

Value For Money6%

“Worth the price point”

Ease Of Application5%

“awesome applicator”

Brightness/Shine/Glow4%

“Lasting Shine”

Adhesion/Stickiness3%

“Sticky”

Texture/Consistency-Overall3%

“Very nice texture”

Thickness3%

“Lasts for hours and so thick, I LOVE it”

Smell2%

“Nice scent”

What buyers complain about

Value For Money24%

“Expensive”

Moist/Dry8%

“it's very dry”

Allergies5%

“Allergic reaction”

Thickness4%

“The only con might be how thick it is”

Smell4%

“smells really bad”

Ease Of Use3%

“it makes it hard to keep it on”

Adhesion/Stickiness3%

“During the day the stickiness can be annoying”

Quality-Overall3%

“Quality control needs improvement”

Texture/Consistency-Overall2%

“The texture and application did take a little bit of practice to get a comfortable amount without it being too much”

Advertised Vs Actual Product2%

“Do not fall for the ads”

Top return reasons

Moist/Dry13%

Color11%

Product Condition9%

Advertised Vs Actual Product8%

Functionality-Overall8%

Smell8%

Adhesion/Stickiness8%

Texture/Consistency-Overall7%

Value For Money5%

Defective Material/Parts3%

Common questions

Is remedy lip balm profitable to sell on Amazon United States?: The niche generates $744K/yr across 4 tracked products. 90-day search growth is -63.8%. Flapen's verdict: Skip it (44/100).
How competitive is the remedy lip balm niche?: 4 brands and 13 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in remedy lip balm?: Top complaints mined from reviews: Value For Money, Moist/Dry, Allergies. The return rate is 0.7%.
When does demand for remedy lip balm peak?: Demand peaks in Jan–Feb–Dec; the busiest month runs 11.7× the quietest.
What does it cost to enter the remedy lip balm niche?: Listings span $10.24–$23.87; the average listing price is $16.18 (sweet spot $15–$100). The average incumbent carries 2,151 reviews — the moat a new listing must climb.