refreshments razor
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible14.1%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.48avg listing price — sweet spot $15–$100
Price range
Okay$6.03–$20.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay$135K$135K/yr · 77K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.7%90-day search growth — must beat 0% to launch
Review moat
Bad15,157.26avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, refreshments razor is a $135K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
refreshments razor market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- $100K–$125K
- units × avg price
- Conversion rate
- 14.1%
- Avg BSR
- #46
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 0.0%
- Avg brand age
- 50 months
- Avg seller age
- 135 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
4 flat
Sellers
105
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- BIC86%
- Amazon Basics10%
- Schick Hydro Silk3%
- Gillette2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 11 weeks — -7.7% search growth over the last 90 days.Top refreshments razor search terms
- bic flex 528K/yr
- razor 5 blade17K/yr
- bic 5 blade razors8K/yr
- bic flex 5 razor9K/yr
- five blade razor6K/yr
- bic 5 blade razors for men3K/yr
- flex 5 razor2K/yr
- razors for extremely sensitive skin4K/yr
Top refreshments razor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BIC Flex 5 Mens Refillable 5-Blade Razors with 1 Handle and 7 Cartridges Smooth Shave Gift for Men
BIC$12.024.7★14,839 rev
BIC Flex 5 Mens Disposable 5-Blade Razors Pivoting Head and Precision Edging Blade 4-Pack
BIC$11.054.7★5,930 rev
BIC Flex 5 Mens Refillable 5-Blade Razors with 1 Handle and 12 Cartridges Smooth Shave Kit with Precision Edging Blade College Dorm Room Essential Shower Caddy and Toiletry Bag Ready
BIC$17.964.7★14,839 rev
BIC Flex 5 Refillable Razors for Men Long-Lasting 5 Blade Razors Refills for a Smooth and Comfortable Shave 8 Razor Cartridges
BIC$10.794.7★14,839 rev
BIC Flex 5 Mens Disposable 5-Blade Razors Pivoting Head and Precision Edging Blade Dorm Room Grooming Essential 10-Pack
BIC$19.374.7★5,930 rev
Newest
by launch date
BIC Flex 5 Trim and Shave Mens Grooming Kit 3-in-1 Beard Trimmer 5-Blade Razor and Precision Edger No Battery Required Dorm Room Essential 3 Cartridges and 6 Trimmers
BIC$12.6389 rev
BIC Flex 5 Sensitive Mens Disposable 5-Blade Razors Comfortable Shave 5-Pack
BIC$15.55288 rev
Schick Hydro Silk Sensitive Womens Disposable Razors 2 Count 5-Blade Disposable Razors for Women Sensitive Skin Travel Razor for Women
Schick Hydro Silk$6.036,152 rev
BIC Flex 5 Mens Refillable 5-Blade Razors with 1 Handle and 12 Cartridges Smooth Shave Kit with Precision Edging Blade College Dorm Room Essential Shower Caddy and Toiletry Bag Ready
BIC$17.9614,839 rev
BIC Flex 5 Refillable Razors for Men Long-Lasting 5 Blade Razors Refills for a Smooth and Comfortable Shave 12 Razor Cartridges
BIC$17.0514,839 rev
Trending
90-day click momentum
BIC Soleil 5 Sensitive Womens Disposable Razors With 360 Degree Moisture Strips For Enhanced Glide Shaving Razors With 5 Blades 2 Count
BIC$6.204.6★
BIC Soleil 5 Glide Womens Disposable 5-Blade Razors Smooth Glide With Shea Butter Moisture Bars 2-Pack
BIC$6.234.6★
BiC Flex 5 Blades - 2 CT
BIC$6.774.6★
BIC Flex 5 Mens Disposable 5-Blade Razors Pivoting Head and Precision Edging Blade Dorm Room Grooming Essential 10-Pack
BIC$19.374.7★
Schick Hydro Silk Ultra Sensitive Razor for Women | Womens Razor for Sensitive Skin 5 Blade Razors for Women Womens Razors for Shaving Includes 1 Handle & 2 Refills
Schick Hydro Silk$8.684.6★
What buyers say about refreshments razor
What buyers praise and complain about, mined from review topics.What buyers love
“Best value”
“Excellent product”
“Silky smooth”
“This bundle comes with a durable handle”
“As advertised”
“Easy to use”
“No skin irritation”
“Works well”
“Comfortable”
“These work just as good as the name brand version”
What buyers complain about
“Cheap quality”
“Broke quickly”
“Expensive”
“results have not been good”
“Not an easy fill”
“After awhile the razor attachment doesnt work”
“Made skin very red and irritated”
“Rough”
“Pulls hair and causes razor burn”
“clogs quickly”
Top return reasons
Common questions
- Is refreshments razor profitable to sell on Amazon United States?
- The niche generates $135K/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.7%. Flapen's verdict: Skip it (41/100).
- How competitive is the refreshments razor niche?
- 4 brands and 105 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in refreshments razor?
- Top complaints mined from reviews: Quality-Overall, Durability, Value For Money. The return rate is 0.3%.
- What does it cost to enter the refreshments razor niche?
- Listings span $6.03–$20.48; the average listing price is $12.48 (sweet spot $15–$100). The average incumbent carries 15,157 reviews — the moat a new listing must climb.