Reef Safe Sunscreen Travel Size
MaybeAn estimated 0.6% of orders come back. But demand is soft, at -7.6% this quarter, so Reef Safe Sunscreen Travel Size is a Maybe.
- Flapen Score
- 54 / 100Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 4854
- Market size
- $562K/yr492K searches / yr
- 90-day growth
- -7.6%search demand this quarter
- Competition
- 56%top-5 click share · 12 brands · 646 sellers
Flapen Score
Reef Safe Sunscreen Travel Size against its category
The dotted line is the Beauty & Personal Care average. Past it, Reef Safe Sunscreen Travel Size is stronger. Inside it, weaker.
Market
The Reef Safe Sunscreen Travel Size market on Amazon at a glance
Shoppers on Amazon United States searched for Reef Safe Sunscreen Travel Size 492K times last year and spent an estimated $562K. The top 5 brands take 79% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 6.8% of those searches ended in a purchase.
Shoppers searched for this 492K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $562K a year.
- Searches, last 12 months
- 492K
- Growth, 90 days vs prior 90
- -7.6%
- Conversion, latest week
- 6.8%
- Market size, estimated
- $562Ka year
- Peak month
- May3.7× the quietest month
- Top search term
- reef safe sunscreen travel size149K searches a year
02 · Price
A sale here is worth $16.85.
Listings sell for $16.85 on average, from $7.14 to $28.92. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $16.85 that is $21K to $25K a year per listing.
- Average price
- $16.85inside the $15 to $100 sweet spot
- Price range
- $7.14–$28.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $21K–$25K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #116 within Sunscreens & Tanning Products. It carries 6,446 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 95%
- Out of stock, average day
- 0.3%
- Average rank
- #116in Sunscreens & Tanning Products
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 6,446per listing
- Listings tracked
- 22
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Reef Safe Sunscreen Travel Size products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
646
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
56%
Top 20: 97%
Open market
15%
- Brand 143%
- Brand 212%
- Brand 39%
- Brand 48%
- Brand 57%
- Brand 66%
- Open — no brand owns it (6 brands, 15%)
Demand
Reef Safe Sunscreen Travel Size search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 3.7×
Search terms
Top Reef Safe Sunscreen Travel Size search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- reef safe sunscreen travel size149K/yr
- biodegradable sunscreen136K/yr
- coral reef safe sunscreen52K/yr
- coral safe sunscreen30K/yr
- reef sunscreen14K/yr
- biodegradable sunscreen reef safe15K/yr
- blue lizard sunscreen travel size10K/yr
- blue lizard travel size sunscreen8K/yr
- travel size reef safe sunscreen11K/yr
- reef safe7K/yr
Reviews and returns
What reviews say buyers love and hate about Reef Safe Sunscreen Travel Size
We read the reviews and the return reasons for every product selling here.
“gave a rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Reef Safe Sunscreen Travel Size questions
Answered from the same tracked data.