reef safe sunscreen spray
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$20.96avg listing price — sweet spot $15–$100
Price range
Great$7.14–$43.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Market size
Okay$190K$190K/yr · 137K searches
Review moat
Okay3,722.67avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, reef safe sunscreen spray is a $190K/yr Amazon United States market (137K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
reef safe sunscreen spray market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- $262K–$314K
- units × avg price
- Conversion rate
- 6.6%
- Avg BSR
- #129
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 91%
- Out of stock
- 0.0%
- Avg brand age
- 55 months
- Avg seller age
- 126 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
663
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
46%
Top 20: 89%
Open market
21%
- Neutrogena20%
- ONSART15%
- BLUE LIZARD13%
- Florida Salt Scrubs13%
- Sun Bum12%
- THINK5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.8% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 6.1×
Top reef safe sunscreen spray search terms
- reef safe sunscreen spray91K/yr
- reef safe spray sunscreen13K/yr
- florida glow sunscreen8K/yr
- sunscreen spray reef safe7K/yr
- reef friendly sunscreen spray6K/yr
- biodegradable sunscreen spray6K/yr
- florida glow3K/yr
- reef safe sunscreen spf 50 spray3K/yr
Top reef safe sunscreen spray products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Florida Glow SPF 50 Sunscreen Spray- Hawaii 104 Reef Act & Florida Keys Compliant Broad Spectrum Water Resistant Sport Sun screen - Child Friendly PABA Free & Oxybenzone Free (5.5 Fl Oz 2-pack)
Florida Salt Scrubs$29.564.4★604 rev
Neutrogena Beach Defense Sunscreen Spray SPF 50 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Oil-Free Beach-Strength Sun Protection for Whole Family 6.5 oz
Neutrogena$7.144.7★11,855 rev
Reef Safe Sunscreen Spray SPF 50 Zinc Oxide Mineral Sunscreen Spray Broad Spectrum UVA/UVB Protection 360 Spray Lightweight & Water Resistant 6.76oz/200ml
ONSART$21.134.7★373 rev
BLUE LIZARD Sport Mineral Sunscreen Spray SPF 50+ Dermatologist-Recommended Brand Broad-Spectrum UVA/UVB Protection Water-Resistant Zinc Oxide Formula Vegan 5 fl oz
BLUE LIZARD$15.813.8★2,659 rev
Sun Bum Original SPF 50 Sunscreen Body Spray - Broad Spectrum Moisturizing Sunscreen with Vitamin E - Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone) - 6 oz
Sun Bum$14.064.7★10,359 rev
Newest
by launch date
Reef Safe Mineral Sunscreen Spray SPF 50+ Zinc Oxide Broad Spectrum Protection Lightweight Non-Greasy Mist for Active Outdoor Use 360 Ring Spray Water Resistant 80 Min 6.76 oz/200ml
ONSART$20.5993 rev
Reef Safe Sunscreen Spray SPF 50 Zinc Oxide Mineral Sunscreen Spray Broad Spectrum UVA/UVB Protection 360 Spray Lightweight & Water Resistant 6.76oz/200ml
ONSART$21.13373 rev
Reef Safe Mineral Sunscreen Spray SPF 50+ with Zinc Oxide Broad Spectrum UVA/UVB Protection Lightweight Non-Greasy Travel Size Sunscreen for Face & Body Water & Sweat Resistant 6.76 oz(2 Pack)
ONSART$39.05194 rev
Project Reef SPF 30 Mineral Sunscreen Spray Non-Aerosol Reef-Safe Zinc Sunblock with Natural Ingredients for All Skin Types
Project Reef$25.7050 rev
Oars + Alps SPF 50 Face & Body Broad Spectrum Sunscreen Spray | Fast-Absorbing Lightweight Non-Greasy Hawaii Reef Act 104 Compliant Water-Resistant Octinoxate + Oxybenzone Free 1.87 Oz 3 Pack
Oars + Alps$20.09633 rev
Trending
90-day click momentum
Coral Isles Spray SPF 30 Reef Safe Sunscreen Sunblock 6 Fl Oz Pack of 2
Coral Isles$33.434.5★
Surface Sunscreen Spray SPF 50 for Body Natural Formula Lightweight and Reef Friendly Broad Spectrum UVA UVB Protection Water Resistant Sun Care for Outdoor Use Fragrance Free 6oz
Surface Sun Systems$17.234.3★
Reef Safe Mineral Sunscreen Spray SPF 50+ with Zinc Oxide Broad Spectrum UVA/UVB Protection Lightweight Non-Greasy Travel Size Sunscreen for Face & Body Water & Sweat Resistant 6.76 oz(2 Pack)
ONSART$39.054.7★
Reef Safe Sunscreen Spray SPF 50 Zinc Oxide Mineral Sunscreen Spray Broad Spectrum UVA/UVB Protection 360 Spray Lightweight & Water Resistant 6.76oz/200ml
ONSART$21.134.7★
Reef Safe Mineral Sunscreen Spray SPF 50+ Zinc Oxide Broad Spectrum Protection Lightweight Non-Greasy Mist for Active Outdoor Use 360 Ring Spray Water Resistant 80 Min 6.76 oz/200ml
ONSART$20.594.5★
What buyers say about reef safe sunscreen spray
What buyers praise and complain about, mined from review topics.What buyers love
“Great smell”
“Good sun protection”
“Consistent product”
“Easy to Apply”
“suitable for sensitive skin”
“Easy to Use”
“Best Deal”
“Worked well for the first day of our vacation”
“Lightweight and Easy to Use”
“Perfect for summer”
What buyers complain about
“very pricey”
“Horrible rash for me”
“Did not work”
“Broke after 1 use”
“It doesnt have a strong scent”
“Difficult to get out”
“Im not even really dark skinned”
“Inaccurate description”
“Leaves a white residue”
“Spray nozzle easily clogged”
Top return reasons
Common questions
- Is reef safe sunscreen spray profitable to sell on Amazon United States?
- The niche generates $190K/yr across 33 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +0.8%. Flapen's verdict: Worth a look (57/100).
- How competitive is the reef safe sunscreen spray niche?
- 18 brands and 663 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in reef safe sunscreen spray?
- Top complaints mined from reviews: Value For Money, Allergies, Functionality-Overall. The return rate is 0.0%.
- When does demand for reef safe sunscreen spray peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 6.1× the quietest.
- What does it cost to enter the reef safe sunscreen spray niche?
- Listings span $7.14–$43.33; the average listing price is $20.96 (sweet spot $15–$100). The average incumbent carries 3,723 reviews — the moat a new listing must climb.