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Reef Safe Sunscreen Spray

Maybe

An estimated 0.0% of orders come back. But demand is soft, at +0.8% this quarter, so Reef Safe Sunscreen Spray is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$190K/yr137K searches / yr
90-day growth
+0.8%search demand this quarter
Competition
46%top-5 click share · 18 brands · 663 sellers

Flapen Score

Reef Safe Sunscreen Spray against its category

The dotted line is the Beauty & Personal Care average. Past it, Reef Safe Sunscreen Spray is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reef Safe Sunscreen Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Reef Safe Sunscreen Spray 137K times last year and spent an estimated $190K. The top 5 brands take 73% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months
137K
Growth, 90 days vs prior 90
+0.8%
Conversion, latest week
6.6%
Market size, estimated
$190Ka year
Peak month
June6.1× the quietest month
Top search term
reef safe sunscreen spray91K searches a year

02 · Price

A sale here is worth $20.96.

Listings sell for $20.96 on average, from $7.14 to $43.33. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $20.96 that is $5K to $10K a year per listing.

Average price
$20.96inside the $15 to $100 sweet spot
Price range
$7.14–$43.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #129 within Sunscreens & Tanning Products. It carries 3,723 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#129in Sunscreens & Tanning Products
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
3,723per listing
Listings tracked
33

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
55 months

Products

Top Reef Safe Sunscreen Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

663

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

46%

Top 20: 89%

Open market

21%

  • Brand 120%
  • Brand 215%
  • Brand 313%
  • Brand 413%
  • Brand 512%
  • Brand 65%

Demand

Reef Safe Sunscreen Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 6.1×

Search terms

Top Reef Safe Sunscreen Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • reef safe sunscreen spray91K/yr
  • reef safe spray sunscreen13K/yr
  • florida glow sunscreen8K/yr
  • sunscreen spray reef safe7K/yr
  • reef friendly sunscreen spray6K/yr
  • biodegradable sunscreen spray6K/yr
  • florida glow3K/yr
  • reef safe sunscreen spf 50 spray3K/yr

Reviews and returns

What reviews say buyers love and hate about Reef Safe Sunscreen Spray

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Smell”
11%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“very pricey”
A buyer, on “Value For Money”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Reef Safe Sunscreen Spray questions

Answered from the same tracked data.