Redken Volume Maximizer

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $638K a year.

Searches, last 12 months

253K

Growth, 90 days vs prior 90

+15.8%

Conversion, latest week

14.0%

Market size, estimated

$638Ka year

Peak month

May4.5× the quietest month

Top search term

paul mitchell gel41K searches a year

Listings sell for $18.04 on average, from $8.00 to $34.27. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $18.04 that is $27K to $36K a year per listing.

Average price

$18.04inside the $15 to $100 sweet spot

Price range

$8.00–$34.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

$27K–$36K

Returns

0.7%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #307 within Creams & Lotions. It carries 4,256 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

89%

Out of stock, average day

0.0%

Average rank

#307in Creams & Lotions

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

4,256per listing

Listings tracked

27

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

96 months