redken volume injection shampoo and conditioner
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$32.86avg listing price — sweet spot $15–$100
Price range
Incredible$15.44–$45.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+32.1%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$143K$143K/yr · 30K searches
Review moat
Bad9,477.29avg incumbent reviews — the moat a new listing must climb
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, redken volume injection shampoo and conditioner is a $143K/yr Amazon United States market (30K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Oct–Dec. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
redken volume injection shampoo and conditioner market data
- Units sold / yr
- 4K–5K
- avg 500–750/product
- Revenue / yr
- $131K–$164K
- units × avg price
- Conversion rate
- 14.3%
- Avg BSR
- #73
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 43%
- Out of stock
- 0.0%
- Avg brand age
- 68 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 rising
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Redken92%
- Keranique5%
- Marc Anthony3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +32.1% search growth over the last 90 days.Peak months: Jan, Feb, Oct, Dec · busiest ÷ quietest = 4.5×
Top redken volume injection shampoo and conditioner search terms
- redken volume injection shampoo and conditioner15K/yr
- redken shampoo and conditioner volume3K/yr
- redken volume shampoo and conditioner set4K/yr
- redken volume shampoo and conditioner2K/yr
- redken volume injection shampoo and conditioner set7K/yr
Top redken volume injection shampoo and conditioner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Redken Volume Injection Shampoo | For Fine Hair | Adding lift & Body | Paraben Free | 33.8 fl. Oz (Pack of 1)
Redken$45.274.5★9,091 rev
Redken Volume Injection Conditioner | Hair Volumizer For Fine Hair | Detangling and Volumizing | 33.8 Fl Oz
Redken$44.894.5★6,330 rev
Redken Volume Injection Shampoo | Lightweight Volume Shampoo For Fine Hair | Adds Volume Lift and Body to Flat Hair | Soft Shiny Finish | Paraben Free
Redken$26.114.5★9,091 rev
Redken Volume Injection Conditioner Lightweight Volume Conditioner For Fine Hair Detangles and Adds Volume & Body to Flat Hair Soft Shiny Finish Paraben Free 10.1 fl Oz
Redken$25.944.5★6,330 rev
Keranique Volumizing Shampoo & Conditioner Set for Hair Repair Growth & Thinning Hair Support Keratin Biotin Menthol & Niacinamide Lightweight Strengthening Formula - Keratin Amino Complex
Keranique$36.644.3★19,084 rev
Newest
by launch date
Redken Acidic Grow Full System Densifying Shampoo - Lightweight Shampoo for Fuller Thicker-Looking Hair Gentle Cleansing & Scalp Moisturizing With Azelaic Acid 10.1 Fl Oz
Redken$35.74261 rev
Marc Anthony Big Volume Hair Shampoo & Conditioner Set for Fine Thin Hair - Lightweight Volumizing Shampoo & Conditioner for Gentle Cleansing - Frizz-Free & Sulfate-Free Hair Care Product
Marc Anthony$15.4416,154 rev
Redken Volume Injection Conditioner Lightweight Volume Conditioner For Fine Hair Detangles and Adds Volume & Body to Flat Hair Soft Shiny Finish Paraben Free 10.1 fl Oz
Redken$25.946,330 rev
Redken Volume Injection Shampoo | For Fine Hair | Adding lift & Body | Paraben Free | 33.8 fl. Oz (Pack of 1)
Redken$45.279,091 rev
Redken Volume Injection Conditioner | Hair Volumizer For Fine Hair | Detangling and Volumizing | 33.8 Fl Oz
Redken$44.896,330 rev
Trending
90-day click momentumRedken Acidic Grow Full System Densifying Shampoo - Lightweight Shampoo for Fuller Thicker-Looking Hair Gentle Cleansing & Scalp Moisturizing With Azelaic Acid 10.1 Fl Oz
Redken$35.744.2★
Marc Anthony Big Volume Hair Shampoo & Conditioner Set for Fine Thin Hair - Lightweight Volumizing Shampoo & Conditioner for Gentle Cleansing - Frizz-Free & Sulfate-Free Hair Care Product
Marc Anthony$15.444.5★
Redken Volume Injection Shampoo | For Fine Hair | Adding lift & Body | Paraben Free | 33.8 fl. Oz (Pack of 1)
Redken$45.274.5★
Keranique Volumizing Shampoo & Conditioner Set for Hair Repair Growth & Thinning Hair Support Keratin Biotin Menthol & Niacinamide Lightweight Strengthening Formula - Keratin Amino Complex
Keranique$36.644.3★
Redken Volume Injection Conditioner | Hair Volumizer For Fine Hair | Detangling and Volumizing | 33.8 Fl Oz
Redken$44.894.5★
What buyers say about redken volume injection shampoo and conditioner
What buyers praise and complain about, mined from review topics.What buyers love
“The scent is fresh”
“My hair is soft”
“it gives my hair strength”
“Excellent Product”
“so it works well with my straightened hair”
“Cleans Well”
“I like the way my hair looks”
“Lightweight”
“it deeply moisturizes it”
“As advertised”
What buyers complain about
“it is extra dry”
“Waste of money”
“which is hard to find for fine hair”
“it has a faintly astringent kind of smell”
“Barely makes it look clean”
“Doesnt work”
“I have very sensitive skin”
“It made my hair so tangled”
“Bad for ultra fine hair”
“Hair falls out”
Top return reasons
Common questions
- Is redken volume injection shampoo and conditioner profitable to sell on Amazon United States?
- The niche generates $143K/yr across 7 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +32.1%. Flapen's verdict: Skip it (49/100).
- How competitive is the redken volume injection shampoo and conditioner niche?
- 3 brands and 8 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in redken volume injection shampoo and conditioner?
- Top complaints mined from reviews: Moist/Dry, Value For Money, Hair Related. The return rate is 0.9%.
- When does demand for redken volume injection shampoo and conditioner peak?
- Demand peaks in Jan–Feb–Oct–Dec; the busiest month runs 4.5× the quietest.
- What does it cost to enter the redken volume injection shampoo and conditioner niche?
- Listings span $15.44–$45.27; the average listing price is $32.86 (sweet spot $15–$100). The average incumbent carries 9,477 reviews — the moat a new listing must climb.