Redken Graydiant Shampoo and Conditioner
FailThe top 5 brands take 100% of clicks, so Redken Graydiant Shampoo and Conditioner is a Fail.
- Flapen Score
- 39 / 100Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 4839
- Market size
- $95K/yr68K searches / yr
- 90-day growth
- +0.8%search demand this quarter
- Competition
- 86%top-5 click share · 3 brands · 47 sellers
Flapen Score
Redken Graydiant Shampoo and Conditioner against its category
The dotted line is the Beauty & Personal Care average. Past it, Redken Graydiant Shampoo and Conditioner is stronger. Inside it, weaker.
Market
The Redken Graydiant Shampoo and Conditioner market on Amazon at a glance
Shoppers on Amazon United States searched for Redken Graydiant Shampoo and Conditioner 68K times last year and spent an estimated $95K. All 3 brands take every click. Demand peaks in Aug–Sep. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 8.4% of those searches ended in a purchase.
Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.
- Searches, last 12 months
- 68K
- Growth, 90 days vs prior 90
- +0.8%
- Conversion, latest week
- 8.4%
- Market size, estimated
- $95Ka year
- Peak month
- September2.0× the quietest month
- Top search term
- hair biology shampoo20K searches a year
02 · Price
A sale here is worth $16.74.
Listings sell for $16.74 on average, from $6.31 to $35.29. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $16.74 that is $13K to $17K a year per listing.
- Average price
- $16.74inside the $15 to $100 sweet spot
- Price range
- $6.31–$35.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $13K–$17K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
40% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,763 within Shampoo & Conditioner Sets. It carries 1,227 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 40%
- Prime listings
- 50%
- Out of stock, average day
- 0.0%
- Average rank
- #1,763in Shampoo & Conditioner Sets
- Average rating
- 4.75 starsAmazon United States average 4.42 stars
- Average reviews
- 1,227per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Redken Graydiant Shampoo and Conditioner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
47
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
0%
- Brand 182%
- Brand 213%
- Brand 35%
Demand
Redken Graydiant Shampoo and Conditioner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.0×
Search terms
Top Redken Graydiant Shampoo and Conditioner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair biology shampoo20K/yr
- hair biology17K/yr
- hair biology thickening treatment13K/yr
- hair biology shampoo and conditioner8K/yr
- hb shampoo4K/yr
- hair biology conditioner3K/yr
- hb hair biology thickening treatment2K/yr
Reviews and returns
What reviews say buyers love and hate about Redken Graydiant Shampoo and Conditioner
We read the reviews and the return reasons for every product selling here.
“dont see the need for the blue”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Redken Graydiant Shampoo and Conditioner questions
Answered from the same tracked data.