Redken All Soft Conditioner

Shoppers searched for this 502K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.7% of those searches ended in a purchase. Searches in the last 90 days moved +21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.7M a year.

Searches, last 12 months

502K

Growth, 90 days vs prior 90

+21.5%

Conversion, latest week

20.7%

Market size, estimated

$3.7Ma year

Peak month

June2.0× the quietest month

Top search term

redken conditioner275K searches a year

Listings sell for $36.16 on average, from $25.93 to $47.10. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At $36.16 that is $181K to $217K a year per listing.

Average price

$36.16inside the $15 to $100 sweet spot

Price range

$25.93–$47.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

5,000–6,000

Revenue per listing a year

$181K–$217K

Returns

0.9%of orders · Amazon United States median 2.1%

41% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Conditioners. It carries 10,927 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

41%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#53in Conditioners

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

10,927per listing

Listings tracked

17

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

85 months