Red Hair Extensions

Shoppers searched for this 481K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $324K a year.

Searches, last 12 months

481K

Growth, 90 days vs prior 90

+1.9%

Conversion, latest week

3.1%

Market size, estimated

$324Ka year

Peak month

October3.1× the quietest month

Top search term

red hair extensions199K searches a year

Listings sell for $21.48 on average, from $4.33 to $114.11. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $21.48 that is $5K to $11K a year per listing.

Average price

$21.48inside the $15 to $100 sweet spot

Price range

$4.33–$114.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$5K–$11K

Returns

5.2%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #513 within Hair Extensions. It carries 2,060 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#513in Hair Extensions

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

2,060per listing

Listings tracked

39

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months