Red Cat Eye Gel Polish

Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -54.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.

Searches, last 12 months

331K

Growth, 90 days vs prior 90

-54.9%

Conversion, latest week

6.8%

Market size, estimated

$200Ka year

Peak month

December7.1× the quietest month

Top search term

red cat eye gel polish171K searches a year

Listings sell for $8.85 on average, from $6.45 to $15.44. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $8.85 that is $9K to $11K a year per listing.

Average price

$8.85under the $15 to $100 sweet spot

Price range

$6.45–$15.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$9K–$11K

Returns

2.1%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #251 within Gel Polish. It carries 2,916 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#251in Gel Polish

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

2,916per listing

Listings tracked

25

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months