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Razors Bulk

Pass

Razors Bulk scores 66 out of 100, a Pass. Shoppers spend $227K a year here, demand is soft, at -3.2% this quarter, and returns run at 0.3% of orders.

Flapen Score
66
66 / 100
Top 2% of 10,978 Beauty & Personal Care niches · +18 vs the category median of 48
Market size
$227K/yr94K searches / yr
90-day growth
-3.2%search demand this quarter
Competition
36%top-5 click share · 21 brands · 112 sellers

Flapen Score

Razors Bulk against its category

The dotted line is the Beauty & Personal Care average. Past it, Razors Bulk is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Razors Bulk market on Amazon at a glance

Shoppers on Amazon United States searched for Razors Bulk 94K times last year and spent an estimated $227K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov. Flapen scores it 66 out of 100, a Pass.

01 · Demand

10.9% of searches ended in a purchase last week.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $227K a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
-3.2%
Conversion, latest week
10.9%
Market size, estimated
$227Ka year
Peak month
November2.3× the quietest month
Top search term
bulk razors22K searches a year

02 · Price

A sale here is worth $22.07.

Listings sell for $22.07 on average, from $4.98 to $83.92. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $22.07 that is $2K to $6K a year per listing.

Average price
$22.07inside the $15 to $100 sweet spot
Price range
$4.98–$83.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #65 within Men's. It carries 5,760 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
7.5%
Average rank
#65in Men's
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
5,760per listing
Listings tracked
44

04 · Newcomers

Amazon counts 8 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
9
Successful launches
8Amazon's first-year sales bar
Average brand age
65 months

Products

Top Razors Bulk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

$0$7K$14K$20K$27K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

112

Top-5 brand share

60%

Top 20: 99%

Top-5 click share

36%

Top 20: 78%

Open market

34%

  • CXYARY22%
  • Phafaloop14%
  • McKesson10%
  • BIC8%
  • Freshscent7%
  • FKYzixeh6%

Demand

Razors Bulk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.3×

Search terms

Top Razors Bulk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bulk razors22K/yr
  • disposable razors bulk29K/yr
  • bulk razors disposable11K/yr
  • bulk disposable razors7K/yr
  • single use razors5K/yr
  • cheap razors for men5K/yr
  • razors in bulk4K/yr
  • razors for men bulk4K/yr
  • disposable blades3K/yr
  • mens razors bulk3K/yr

Reviews and returns

What reviews say buyers love and hate about Razors Bulk

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall27%−0.09

Bad quality

missing quality

Quality is inconsistent

Value For Money9%+2.85

Not worth the price

Not worth the cost

Expensive

Durability6%−0.03

broke easily

Dull after a couple uses

don't Last

Functionality-Overall5%−0.04

no longer work

Dont work great

Dont work

Hard Feel4%−0.04

somewhat rough in comparison

Just a rough

Too rough on skin

Love

Value For Money38%+2.85

They are affordable

Great Deal

Best value

Quality-Overall19%−0.09

Excellent Quality

Quality blades

Great consistent product

Advertised Vs Actual Product7%+0.49

As described

As advertised

Does What It Says

Ease Of Use6%+0.19

easy to handle

Easy to use

are easy to hold

Soft Feel4%

My skin feels smooth

Gives a smooth shave

smooth they are

Return

0.3% Return rate 30% Fixable by listing

Quality-Overall17%█▅▇▇▆█

Bad quality

missing quality

Quality is inconsistent

Advertised Vs Actual Product17%▇▇█▇▇▆

description not accurate

The listing is misleading

Not as Advertised

Functionality-Overall12%▇▅▆█▆█

no longer work

Dont work great

Dont work

Defective Material/Parts7%▅█▄▄▆▃
Size-Overall7%▆▆▅█▅▅

FAQ

Common Razors Bulk questions

Answered from the same tracked data.