Razors 5 Blade

Shoppers searched for this 530K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $978K a year.

Searches, last 12 months

530K

Growth, 90 days vs prior 90

+15.5%

Conversion, latest week

13.7%

Market size, estimated

$978Ka year

Peak month

February7.5× the quietest month

Top search term

razors 5 blade74K searches a year

Listings sell for $13.46 on average, from $4.77 to $32.37. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At $13.46 that is $27K to $34K a year per listing.

Average price

$13.46under the $15 to $100 sweet spot

Price range

$4.77–$32.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

$27K–$34K

Returns

0.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #70 within Men's. It carries 13,015 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#70in Men's

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

13,015per listing

Listings tracked

34

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

51 months