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Razor Cover

Fail

The top 5 brands take 100% of clicks, so Razor Cover is a Fail.

Flapen Score
39
39 / 100
Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 48
Market size
$110K/yr140K searches / yr
90-day growth
+29.4%search demand this quarter
Competition
97%top-5 click share · 5 brands · 12 sellers

Flapen Score

Razor Cover against its category

The dotted line is the Beauty & Personal Care average. Past it, Razor Cover is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Razor Cover market on Amazon at a glance

Shoppers on Amazon United States searched for Razor Cover 140K times last year and spent an estimated $110K. All 5 brands take every click. Demand peaks in Jun. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 10.3% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
+29.4%
Conversion, latest week
10.3%
Market size, estimated
$110Ka year
Peak month
June1.8× the quietest month
Top search term
razor cover36K searches a year

02 · Price

A sale here is worth $7.66.

Listings sell for $7.66 on average, from $4.73 to $13.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $7.66 that is $6K to $8K a year per listing.

Average price
$7.66under the $15 to $100 sweet spot
Price range
$4.73–$13.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
$6K–$8K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #41 within Men's. It carries 1,018 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#41in Men's
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,018per listing
Listings tracked
6

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Razor Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 165%
  • Brand 217%
  • Brand 39%
  • Brand 46%
  • Brand 53%
  • Open — no brand owns it (0%)

Demand

Razor Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.8×

Search terms

Top Razor Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • razor cover36K/yr
  • billie razor travel case15K/yr
  • razor cover travel15K/yr
  • billie travel razor7K/yr
  • billie razor holder13K/yr
  • billie razor cover7K/yr
  • billie travel case6K/yr
  • billie razor magnetic holder7K/yr
  • billie magnetic holder5K/yr
  • travel razor cover6K/yr

Reviews and returns

What reviews say buyers love and hate about Razor Cover

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Cutting/Trimming”
19%of negative reviews mention “Cutting/Trimming”
0.2%of orders come back
“Razor head wont stay secure”
A buyer, on “Cutting/Trimming”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Razor Cover questions

Answered from the same tracked data.