Rare Beauty Brush

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $260K a year.

Searches, last 12 months

136K

Growth, 90 days vs prior 90

+9.0%

Conversion, latest week

7.3%

Market size, estimated

$260Ka year

Peak month

December3.3× the quietest month

Top search term

saie brush42K searches a year

Listings sell for $26.33 on average, from $8.00 to $43.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $26.33 that is $13K to $20K a year per listing.

Average price

$26.33inside the $15 to $100 sweet spot

Price range

$8.00–$43.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$13K–$20K

Returns

1.4%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #45 within Makeup Brushes & Tools. It carries 7,558 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#45in Makeup Brushes & Tools

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

7,558per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

51 months