Rare Beauty Body Mist

Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $424K a year.

Searches, last 12 months

306K

Growth, 90 days vs prior 90

-10.4%

Conversion, latest week

2.2%

Market size, estimated

$424Ka year

Peak month

August3.5× the quietest month

Top search term

rare beauty perfume238K searches a year

Listings sell for $63.01 on average, from $27.28 to $110.48. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $63.01 that is $6K to $16K a year per listing.

Average price

$63.01inside the $15 to $100 sweet spot

Price range

$27.28–$110.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$6K–$16K

Returns

0.1%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,746 within Women's. It carries 33 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

80%

Out of stock, average day

0.0%

Average rank

#1,746in Women's

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

33per listing

Listings tracked

5

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

66 months