Raquel Welch Wigs

Shoppers searched for this 656K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $555K a year.

Searches, last 12 months

656K

Growth, 90 days vs prior 90

-18.1%

Conversion, latest week

0.5%

Market size, estimated

$555Ka year

Peak month

November2.6× the quietest month

Top search term

raquel welch wigs229K searches a year

Listings sell for $165.73 on average, from $9.91 to $482.15. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $165.73 that is $0 to $17K a year per listing.

Average price

$165.73above the $15 to $100 sweet spot

Price range

$9.91–$482.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$17K

Returns

7.8%of orders · Amazon United States median 2.1%

34% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #8,432 within Wigs. It carries 416 reviews at 3.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

34%

Prime listings

58%

Out of stock, average day

13.1%

Average rank

#8,432in Wigs

Average rating

3.63 starsAmazon United States average 4.42 stars

Average reviews

416per listing

Listings tracked

117

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months