Rainbow Headband

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +161.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months

101K

Growth, 90 days vs prior 90

+161.2%

Conversion, latest week

3.5%

Market size, estimated

$33Ka year

Peak month

June11.1× the quietest month

Top search term

rainbow headband55K searches a year

Listings sell for $9.22 on average, from $5.25 to $15.56. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $9.22 that is $0 to $922 a year per listing.

Average price

$9.22under the $15 to $100 sweet spot

Price range

$5.25–$15.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$922

Returns

2.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #2,934 within Headbands. It carries 965 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#2,934in Headbands

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

965per listing

Listings tracked

18

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months