Purple Braiding Hair
FailShoppers spend an estimated $8K a year here, so Purple Braiding Hair is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $8K/yr60K searches / yr
- 90-day growth
- +0.5%search demand this quarter
- Competition
- 41%top-5 click share · 29 brands · 34 sellers
Flapen Score
Purple Braiding Hair against its category
The dotted line is the Beauty & Personal Care average. Past it, Purple Braiding Hair is stronger. Inside it, weaker.
Market
The Purple Braiding Hair market on Amazon at a glance
Shoppers on Amazon United States searched for Purple Braiding Hair 60K times last year and spent an estimated $8K. The top 5 brands take 52% of clicks. Demand peaks in Aug–Sep. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- +0.5%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $8Ka year
- Peak month
- September23.8× the quietest month
- Top search term
- dark purple braiding hair12K searches a year
02 · Price
A sale here is worth $13.80.
Listings sell for $13.80 on average, from $7.92 to $25.96. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $13.80 that is $0 to $1K a year per listing.
- Average price
- $13.80under the $15 to $100 sweet spot
- Price range
- $7.92–$25.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 4.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #957 within Hair Extensions. It carries 1,748 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 4.1%
- Average rank
- #957in Hair Extensions
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 1,748per listing
- Listings tracked
- 40
04 · Newcomers
1 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 15
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Purple Braiding Hair products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
29 rising
Sellers
34
Top-5 brand share
52%
Top 20: 92%
Top-5 click share
41%
Top 20: 82%
Open market
43%
- Brand 115%
- Brand 212%
- Brand 312%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Purple Braiding Hair search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 23.8×
Search terms
Top Purple Braiding Hair search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dark purple braiding hair12K/yr
- lavender braiding hair17K/yr
- light purple braiding hair19K/yr
- leticia purple braiding hair2K/yr
- gozill purple braiding hair5K/yr
- lavender hair extensions for braids6K/yr
Reviews and returns
What reviews say buyers love and hate about Purple Braiding Hair
We read the reviews and the return reasons for every product selling here.
“Smell is so awful”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Purple Braiding Hair questions
Answered from the same tracked data.









