Pumpkin Soap

Shoppers searched for this 375K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.

Searches, last 12 months

375K

Growth, 90 days vs prior 90

+29.4%

Conversion, latest week

3.5%

Market size, estimated

$149Ka year

Peak month

September22.1× the quietest month

Top search term

pumpkin soap24K searches a year

Listings sell for $11.31 on average, from $2.94 to $27.76. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $11.31 that is $17K to $23K a year per listing.

Average price

$11.31under the $15 to $100 sweet spot

Price range

$2.94–$27.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$17K–$23K

Returns

0.4%of orders · Amazon United States median 2.1%

48% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #716 within Foot & Hand Care. It carries 1,898 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

97%

Out of stock, average day

10.7%

Average rank

#716in Foot & Hand Care

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

1,898per listing

Listings tracked

29

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

53 months