Pumpkin Lotion

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +102.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months

173K

Growth, 90 days vs prior 90

+102.2%

Conversion, latest week

3.3%

Market size, estimated

$80Ka year

Peak month

September20.7× the quietest month

Top search term

pumpkin lotion36K searches a year

Listings sell for $14.00 on average, from $3.50 to $32.21. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.00 that is $1K to $4K a year per listing.

Average price

$14.00under the $15 to $100 sweet spot

Price range

$3.50–$32.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.3%of orders · Amazon United States median 2.1%

30% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #959 within Lotions. It carries 584 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

95%

Out of stock, average day

14.9%

Average rank

#959in Lotions

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

584per listing

Listings tracked

20

11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

11

Successful launches

9Amazon's first-year sales bar

Average brand age

70 months