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Pump for Bottle

Fail

Prices span $4.09–$10.13, mostly outside the sweet spot, so Pump for Bottle is a Fail.

Flapen Score
44
44 / 100
Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 48
Market size
$246K/yr270K searches / yr
90-day growth
+5.2%search demand this quarter
Competition
75%top-5 click share · 10 brands · 13 sellers

Flapen Score

Pump for Bottle against its category

The dotted line is the Beauty & Personal Care average. Past it, Pump for Bottle is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pump for Bottle market on Amazon at a glance

Shoppers on Amazon United States searched for Pump for Bottle 270K times last year and spent an estimated $246K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Jul. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 12.4% of those searches ended in a purchase.

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $246K a year.

Searches, last 12 months
270K
Growth, 90 days vs prior 90
+5.2%
Conversion, latest week
12.4%
Market size, estimated
$246Ka year
Peak month
January1.7× the quietest month
Top search term
shampoo pump57K searches a year

02 · Price

A sale here is worth $7.31.

Listings sell for $7.31 on average, from $4.09 to $10.13. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $7.31 that is $18K to $22K a year per listing.

Average price
$7.31under the $15 to $100 sweet spot
Price range
$4.09–$10.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$18K–$22K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #172 within Refillable Containers. It carries 4,740 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#172in Refillable Containers
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
4,740per listing
Listings tracked
14

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Products

Top Pump for Bottle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

13

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

11%

  • Brand 136%
  • Brand 215%
  • Brand 314%
  • Brand 49%
  • Brand 59%
  • Brand 65%
  • Open — no brand owns it (4 brands, 11%)

Demand

Pump for Bottle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Jul · busiest ÷ quietest = 1.7×

Search terms

Top Pump for Bottle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shampoo pump57K/yr
  • shampoo pump dispenser50K/yr
  • shampoo bottle pump26K/yr
  • pumps for shampoo bottles17K/yr
  • pump for shampoo bottle17K/yr
  • liter pump for shampoo and conditioner13K/yr
  • liter shampoo pump11K/yr
  • shampoo pumps9K/yr
  • shampoo and conditioner pump10K/yr
  • amika shampoo pump6K/yr

Reviews and returns

What reviews say buyers love and hate about Pump for Bottle

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Size-Overall”
1.2%of orders come back
“It does not fit”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pump for Bottle questions

Answered from the same tracked data.