pulp riot purple
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great279.88avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.09avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$10.61–$15.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$63K$63K/yr · 286K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, pulp riot purple is a $63K/yr Amazon United States market (286K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Dec. Verdict: Skip it — 40/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
pulp riot purple market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- $141K–$176K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #968
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 20%
- Out of stock
- 27.6%
- Avg brand age
- 63 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
1 flat
Sellers
49
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
47%
Top 20: 94%
Open market
0%
- Pulp Riot100%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 65 weeks — -3.5% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 9.5×
Top pulp riot purple search terms
- pulp riot101K/yr
- pulp riot hair color162K/yr
- pulp riot hair dye9K/yr
- pulpriot hair color8K/yr
- pulpriot5K/yr
- p.r.886/yr
Top pulp riot purple products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pulp Riot Semi Permanent Hair Color Velvet Deep but Bright Purple with Slight Pink Undertone Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.864.6★27 rev
Pulp Riot Semi-Permanent Hair Color 4oz- Cupid
Pulp Riot$13.024.1★652 rev
Pulp Riot Semi Permanent Hair Color Dark Matter Pigmented Violet with Deep Blue Undertones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.844.8★18 rev
Pulp Riot Semi Permanent Hair Color Exoplanet Magenta with Balanced Pink Purple & Red Tones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.914.6★29 rev
Pulp Riot Semi Permanent Hair Color Cupid Pigmented Mid-Tone Pink with Heavy Purple Undertones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.874.5★24 rev
Newest
by launch date
Pulp Riot Semi Permanent Hair Color Jam Violet Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.8822 rev
Pulp Riot Semi Permanent Hair Color Velvet Deep but Bright Purple with Slight Pink Undertone Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.8627 rev
Pulp Riot Semi Permanent Hair Color Dark Matter Pigmented Violet with Deep Blue Undertones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.8418 rev
Pulp Riot Semi Permanent Hair Color Exoplanet Magenta with Balanced Pink Purple & Red Tones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.9129 rev
Pulp Riot Semi Permanent Hair Color Cupid Pigmented Mid-Tone Pink with Heavy Purple Undertones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.8724 rev
Trending
90-day click momentum
Pulp Riot Semi Permanent Hair Color Nightfall Highly Saturated Blue with Deep Purple Undertones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.844.4★
Pulp Riot Semi Permanent Hair Color Fireball Bright Red with Magenta Undertones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.894.6★
Pulp Riot Semi Permanent Hair Color Cupid Pigmented Mid-Tone Pink with Heavy Purple Undertones Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.874.5★
Pulp Riot Semi Permanent Hair Color Velvet Deep but Bright Purple with Slight Pink Undertone Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.864.6★
Pulp Riot Semi Permanent Hair Color Blush Warm Pastel Pink Long-Lasting Vibrancy Anti-Overworking Formula Vegan Conditioner-Based 4oz Tube
Pulp Riot$15.854.8★
What buyers say about pulp riot purple
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing color”
“It works best with light-colored hair”
“It applied smoothly”
“The scent is light”
“Great brand reputation”
“Stays on well”
“easy to use”
“Hair feels soft”
“I really like the texture”
“Bright”
What buyers complain about
“Color was off”
“And it was like I didn't even dye my hair”
“DOESNT WORK”
“left hair blue”
“FADES QUICKLY”
“doesnt stick”
“this is now complete garbage”
“didn't have a strong scent”
“This really does seem kind of expensive for what it is”
“The formula was thick”
Top return reasons
Common questions
- Is pulp riot purple profitable to sell on Amazon United States?
- The niche generates $63K/yr across 25 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is -3.5%. Flapen's verdict: Skip it (40/100).
- How competitive is the pulp riot purple niche?
- 1 brands and 49 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in pulp riot purple?
- Top complaints mined from reviews: Color, Suitability Colored Hair, Functionality-Overall. The return rate is 1.1%.
- When does demand for pulp riot purple peak?
- Demand peaks in Jan–Feb–Mar–Dec; the busiest month runs 9.5× the quietest.
- What does it cost to enter the pulp riot purple niche?
- Listings span $10.61–$15.91; the average listing price is $14.09 (sweet spot $15–$100). The average incumbent carries 280 reviews — the moat a new listing must climb.