Pulp Riot Purple

Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

286K

Growth, 90 days vs prior 90

-3.5%

Conversion, latest week

1.6%

Market size, estimated

$63Ka year

Peak month

January9.5× the quietest month

Top search term

pulp riot101K searches a year

Listings sell for $14.09 on average, from $10.61 to $15.91. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $14.09 that is $1K to $4K a year per listing.

Average price

$14.09under the $15 to $100 sweet spot

Price range

$10.61–$15.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.1%of orders · Amazon United States median 2.1%

20% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 27.6% of listings are out of stock. The average listing ranks #968 within Hair Coloring Products. It carries 280 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

96%

Out of stock, average day

27.6%

Average rank

#968in Hair Coloring Products

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

280per listing

Listings tracked

25

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

8Amazon's first-year sales bar

Average brand age

63 months