Puffy Headband

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

144K

Growth, 90 days vs prior 90

-25.4%

Conversion, latest week

2.9%

Market size, estimated

$49Ka year

Peak month

December2.1× the quietest month

Top search term

get ready headband43K searches a year

Listings sell for $11.84 on average, from $5.32 to $41.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.84 that is $1K to $3K a year per listing.

Average price

$11.84under the $15 to $100 sweet spot

Price range

$5.32–$41.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #3,350 within Headbands. It carries 2,021 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#3,350in Headbands

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

2,021per listing

Listings tracked

21

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months